Brenna Budd
Sr. Researcher
Brenna’s interdisciplinary background in the social and behavioral sciences provides a unique perspective for each project. Prior to joining Bold Insight, she worked as a digital marketing strategist and conducted academic research on technology’s potential to promote positive well-being outcomes. These diverse experiences have shaped her interests in human behavior, design strategy, and human-computer interaction. Brenna holds a BA in Comparative Human Development from the University of Chicago and an MPhil in Psychology from the University of Cambridge.
Something unique about you summed up in one sentence:
During my time as a graduate student at the University of Cambridge, I had to wear a black robe to formal dinners, just like in Harry Potter!
Your favorite part of working at Bold Insight
In your spare time you would absolutely do this:
Play soccer! Soccer has always been a huge part of my life, and I love joining leagues around Chicago.
Your favorite city in the world is...and why?
Amsterdam will always hold a special place in my heart. Bike rides along the canals, long walks through winding streets, inviting cafes around every corner… there’s an indescribable energy to the city that I adore.
You cannot start the day without doing this:
Your ultimate celebrity dinner party guest list would include:
Angela Duckworth, Michelle Obama, Reese Witherspoon, and Megan Rapinoe.
Long-term personal or professional goal?
