Heather Rakauskas
Partner
Heather has been executing UX research for over 17 years. She has managed research in virtually every industry including automotive, ecommerce, financial services, health, and technology. Heather leads the Bold Insight training program to ensure consistent and high quality insights are delivered on all engagements. She has a MS in Psychology with an emphasis in Human Factors from Clemson University.
Something unique about you summed up in one sentence
Clemson football trumps any social activity so please reference their football schedule before making any plans with me. Go Tigers!
Your favorite part of working at Bold Insight
Getting to work on some really cool projects, being able to shape our own employee experience, and getting to spend the day with some of my best friends.
In your spare time you would absolutely do this:
Grab a good book and a blanket, cozy up in front of a fire, and spend the day reading. A girl can dream…
How long have you been in the UX field?
17+ years
Your favorite city in the world is...and why?
Clemson, SC on game day! The energy, spirit, and tailgating is just amazing!
You cannot start the day without doing this…
Pressing snooze at least 3 times! LOL One thing I can’t end my day without is kissing and hugging my daughter and husband. No matter what happens during the day, we end the day with hugs, kisses, and I love you’s.
Your ultimate celebrity dinner party guest list would include:
Amy Schumer for the laughs, James Corden (we’re definitely doing carpool karaoke – see next guest), Taylor Swift for the tunes, and the current Clemson Football team (we’re going to need a bigger table!).
Long-term personal or professional goal?
Long term goals? I’m just trying to get through today.
Read Heather’s bold insights
Am I satisfied or stuck? The impact of ecosystems on household users
Manufacturers building an ecosystem of devices and services should design for both a separate, personalized experience and household or shared experience. The idea of connected devices and a...
Designing your POS so it’s not a POS
Regardless of whether the interface is intended to be used by a customer (novice) or an employee (expert), the key is to ensure that the POS interface is designed for the intended audience. To do...
Am I satisfied or stuck? The impact of ecosystems on household users
Manufacturers building an ecosystem of devices and services should design for both a separate, personalized experience and household or shared experience. The idea of connected devices and a connected home fascinates me – I’m all for anything that makes my life more convenient! I have Alexa in...
Designing your POS so it’s not a POS
Regardless of whether the interface is intended to be used by a customer (novice) or an employee (expert), the key is to ensure that the POS interface is designed for the intended audience. To do this, organizations should engage users throughout the design process. Point-of-sale (POS) interfaces...
