UX-PM
User Experience for Project Management (UX-PM) Certification is an international UX training program designed specifically for project, product, and marketing professionals.
Outcomes of the training include boosting project success rates, building project management capacity, developing methods for differentiating products, and reducing team collaboration painpoints.
Contact us for corporate rates and more info: uxpm@boldinsight.com
Three levels of certification
Adopting UX
Ever wondered how to ensure UX is considered in a project? How to include UX tools? How to cultivate a user-centered design culture? UX-PM 1 is for product, marketing, and project managers, who want to understand the fundamentals of UX, adopt UX methodologies in projects, and encourage a customer-centered design culture in their organizations.
Objectives
- Understand key UX concepts and methods
- Become a proponent of user-centred design in your organization
- Become familiar with methods to integrate UX design in your projects
Course Content
- The definition of UX, basic principles of UX and ROI, UX tools and methodology at various phases of product development
- Integrate and roll out of UX design; examining various case studies and illustrations
- Immersion and practical application of UX techniques: UX strategy and workshops, qualitative and quantitative research, personas, usability testing
- A combination of theory, problem-solving exercises, and case studies
Exam
The certification takes place at the end of the second day of training. The certification exam is comprised of a multiple choice component and an oral exam with the course instructor.
Who should attend
Product owners, interactive marketing managers, project managers, and IT professionals who want to better understand UX and how to integrate UX activities into projects. No prerequisite apart from a curiosity for the subject.
Duration, fees & location
Duration: 2 Days
Fees:
- Corporate rates include two-day training for your whole team (max 12 attendees). Contact us (uxpm@boldinsight.com) for customized pricing to meet your needs.
- Training on an individual basis is $1,200 per person.
Location: We would love to bring our class to your location anywhere in the US! We can also meet at the Bold Insight labs in Oakbrook Terrace, IL.
Executing UX
Do you need to know how to manage UX activities for a product? How to meet business objectives and market demands through user-centered design? UX-PM 2 is for product, marketing, and project managers, who need a deeper understanding of UX activities. You’ll learn how to select specific methods, plan their execution, and progress through project phases to achieve a greater product/service quality.
Objectives
- Integrate user experience into a project to fulfill business objectives and market demands
- Optimize quality and effectiveness of a product or service experience by incorporating the principles of user-centred design
- Plan for incorporating UX methods at each stage of a project
- Prepare practical materials: toolkits and checklists for managing UX activities, creating an RFP to commission UX work
Course Content
- Understand the user-centred design (UCD) lifecycle and how to incorporate it into IT development
- Incorporate business objectives and vision into a UX strategy
- Connect UX strategy and design requirements to product strategy
- Understand how UCD fits with both service design and product design
- Identify user needs through qualitative and quantitative user research
- Translate UX strategy and user needs into design requirements through prototyping
- Evaluate and test design solutions, locally and internationally
- Participate in a combination of theory, problem-solving exercises, and case studies
Exam
The certification takes place at the end of the second day of training. The certification exam is comprised of a multiple choice component and an oral exam with the course instructor.
Who should attend
UX-PM Level 1-certified professionals – or – IT decision makers including product owners, digital marketing managers, project managers, IT professionals with 2 – 4 years experience in project management.
Duration, fees & location
Duration: 2 Days
Fees:
- Corporate rates include two-day training for your whole team (max 12 attendees). Contact us (uxpm@boldinsight.com) for customized pricing to meet your needs.
- Training on an individual basis is $1,200 per person.
Location: We would love to bring our class to your location anywhere in the US! We can also meet at the Bold Insight labs in Oakbrook Terrace, IL.
Leading UX
The third course, UX-PM3, is for anyone who wants to build a UX team and incorporate UX vision and leadership in the organization’s business strategy. We’ll explain the various profiles of a typical user experience team and how to hire the right UX resources. You’ll also learn how to carry out a UX project successfully by:
- Defining UX KPI metrics (quantitative and qualitative)
- Integrating UX activities effectively (strategy, planning, workflow),
- Measuring the impact of UX on the project
- Communicating outcomes
Objectives
- Plan and integrate UX activities in the context of a digital strategy across projects and work streams
- Define UX metrics and KPIs
- Measure and communicate the impact of UX on operational, financial, and brand performance to inform global-level strategies
- Build UX capability internally or externally
Course Content
- Plan and manage projects; integrating UX tools and methods
- Identify UX opportunities and build a business case to realize them
- Tailor design briefs to requirements, organizational context, and product strategy
- Build a UX team and incorporate UX expertise in project planning
- Define UX objectives, metrics, and performance indicators
- Immersion and practical application: techniques to define UX business opportunities, evaluate UX experts, define UX metrics, individual reflection and group discussion
- A combination of theory, problem-solving exercises, and case studies
Exam
The certification takes place at the end of the second day of training. The certification exam is comprised of a multiple choice component and an oral exam with the course instructor.
Who should attend
UX-PM Level 2-certified professionals – or – Product owners, interactive marketing managers, project managers, IT professionals with 5-10 years of experience in the development of products.
Duration, fees & location
Duration: 2 Days
Fees:
- Corporate rates include two-day training for your whole team (max 12 attendees). Contact us (uxpm@boldinsight.com) for customized pricing to meet your needs.
- Training on an individual basis is $1,200 per person.
Location: We would love to bring our class to your location anywhere in the US! We can also meet at the Bold Insight labs in Oakbrook Terrace, IL.