meet the

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Tate will happily spend a little time with you even if you don't have any treats. But he'll spend a lot more time with you if you do.

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Skipper loves to roll in the grass when he's out on a walk. The neighbors take it as a badge of honor if he chooses their grass.

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Luna loves to go outside and chase squirrels and chipmunks. When she's removed all the evil threats, she can come inside by ringing her doorbell!

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outtakes

about this

lab 

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Downers Grove • Automotive testing
  • Our auto lab can be on the road or in our parking lot.
  • Cameras are positioned in the vehicle to capture interface interactions and driver reactions
  • Reserved spots for stationary research available in our parking lot
  • Sessions can be live-streamed to remote observers
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Downers Grove • Automotive testing
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about our research facilities
about our
research

Our research helps us understand where the product is falling short and where it’s succeeding. To uncover these insights, we can jump in at any point in the product development cycle. This valuable data is transformed into design recommendations for your team to confidently bring a product to market that users will adopt and champion. We empower your designers to design with confidence and deliver an experience users will love!

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about our automotive research services