One of the CES presentations I attended was a panel in the sports technology track called, The Future of Fan Engagement. The panel discussed cutting-edge research in the sports tech market and perspectives on the relationship between emergent media technologies and...
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Christina Ambrose
Senior HF Researcher
With a background in interdisciplinary social sciences, Christina has been trained in various qualitative research methods. Her human factors expertise includes consulting on products from early-stage exploratory research through end stage validation studies, and she has supported several successful submissions. She collaborates with clients to design programs of research and decide on optimal methodologies, while supervising individual research projects involving medical devices and digital health management platforms. Christina holds a BA in Comparative Human Development and an MA in the Social Sciences from the University of Chicago.
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Read our team’s latest bold insights
Just in time for the Super Bowl – A football metaphor for UX research and design
User research and user-centered design are inseparable. We are quarterbacks. We don’t like to run.
The time for a better UX in digital therapeutics is now
If history has shown that payer behavior tends to shift once a critical mass has been achieved, and we are on the precipice of achieving that critical mass for digital therapeutics, having a “user friendly solution” is about to replace “having a reimbursable solution” as the #1 factor affecting physician prescribing behavior.