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Scott Siebert

Partner

Scott’s background is in qualitative research and human behavior. He has been working in research for eight years, with a particular interest in human factors research. He has conducted research in a variety of industries, including health care, automotive, and financial services, with experience in focus groups, in-lab usability testing, summative medical testing, and in-car research. Scott has an MA in global politics from Illinois State University.

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Scott

Something unique about you summed up in one sentence

I was on the debate team in college and because of that I can speed read/talk

Your favorite part of working at Bold Insight

Knowing that I’ll always have the opportunity to work with smart, kind people who push me to work harder

In your spare time (or if you had spare time), you would absolutely do this:

Travel. I always enjoy seeing new places and experiencing new cultures

How long have you been in the UX field?

5 years

Your favorite city in the world is...and why?

Chicago. It’s home, and I have so many fond memories here

You cannot start the day without doing this:

Eating breakfast. I don’t drink coffee, but I’m useless if I don’t eat something.

Your ultimate celebrity dinner party guest list would include:

Paul McCartney, Conan O’Brien, Steve Carell. I think a combination of folks with musical and comedy backgrounds would be a lot of fun.

Long-term personal or professional goal?

Professionally, I would also love to gain some more experience with international studies. I also want to continue to grow in whatever role I have on each project, whether it’s taking notes, moderating, or leading. Personally, my wife and I have a goal to purchase a house in the next year.

Read Scott's bold insights

Read our team’s latest bold insights

Reclassifying diabetes: 3 implications for product design

May 30, 2018

Recent research suggests that reclassifying diabetes may allow for the development of more targeted diabetes treatments. This could present opportunities to design these treatments to maximize patient safety and experience.

Designing your POS so it’s not a POS

May 25, 2018

Regardless of whether the interface is intended to be used by a customer (novice) or an employee (expert), the key is to ensure that the POS interface is designed for the intended audience. To do this, organizations should engage users throughout the design process.

FDA’s digital health precertification program emphasizes importance of post-market surveillance

May 18, 2018

Finding efficient ways to leverage post-market surveillance data to inform product development at an institutional level will be key for SaMD manufacturers seeking FDA precertification.