Building rapport is key to collecting quality data. A safe environment where participants feel their opinions are valued encourages them to openly express their thoughts without fear of judgement or...
Bold Insight Managing Partners Bob Schumacher and Gavin Lew will present at the 16th UX Masterclass on December 4-5, 2020. This year, the conference will be held virtually and is hosted by...
As researchers, we know the importance and power of asking a good question. When the question is good, the answer you receive is more specific, detailed, and insightful. When the question is not the...
If you were waiting for a time to revamp your website, the time has arrived. Google recently announced that it will factor website user experience (UX) into search results. Sites with great UX that...
With global partners and clients, one of the first obstacles to overcome during user research is addressing a language barrier. If any of the connections in the figure below are hindered by a...
While COVID and social distancing poses challenges to automotive research, it also provides unique opportunities to assess the in-vehicle experience and identify opportunities in future makes and...
As an industry, we’ve done a lot thinking about the impact of COVID-19 on research that informs the development and commercialization of safe and effective medical devices. In this webisode, Bold...
The impacts resulting from coronavirus are vast, and many of us hope to identify some things that can be made better because of it. One silver lining may be that it is the ideal time for...
How to continue to support development of safe and effective medical devices Many thought pieces are being pushed out around what remote research methods are available to replace research that would...
Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be...
UPDATED ON MARCH 31, 2020 Bold Insight has been keeping abreast of all COVID-19 impacts to research, and we are well prepared to deal with implications. Managing Partner Gavin Lew has...
It does not matter what you do for a living, where you do it, or who you do it for – the global spread of COVID-19 has impacted how we work in one way or another. UX research is no different. At a...
Building rapport is key to collecting quality data. A safe environment where participants feel their opinions are valued encourages them to openly express their thoughts without fear of judgement or making mistakes. In remote sessions, the layer of technology between the moderator and participant...
Bold Insight Managing Partners Bob Schumacher and Gavin Lew will present at the 16th UX Masterclass on December 4-5, 2020. This year, the conference will be held virtually and is hosted by PeepalDesign and UXalliance. The conference theme, The Changing Faces of UX: Global perspectives, will...
As researchers, we know the importance and power of asking a good question. When the question is good, the answer you receive is more specific, detailed, and insightful. When the question is not the best, participants tend to ramble, answer vaguely, or completely miss the question’s intent. Remote...
If you were waiting for a time to revamp your website, the time has arrived. Google recently announced that it will factor website user experience (UX) into search results. Sites with great UX that deliver on users’ needs and expectations while delighting and engaging visitors will be prioritized...
With global partners and clients, one of the first obstacles to overcome during user research is addressing a language barrier. If any of the connections in the figure below are hindered by a language barrier, the research would be unable to progress.Using real-time interpretation helps to...
While COVID and social distancing poses challenges to automotive research, it also provides unique opportunities to assess the in-vehicle experience and identify opportunities in future makes and models. User feedback on what they like, dislike, or find confusing about their current vehicle can...
As an industry, we’ve done a lot thinking about the impact of COVID-19 on research that informs the development and commercialization of safe and effective medical devices. In this webisode, Bold Insight’s Managing Partner Korey Johnson describes why at least some of this research must be...
The impacts resulting from coronavirus are vast, and many of us hope to identify some things that can be made better because of it. One silver lining may be that it is the ideal time for service-based companies to invest in UX research to improve and enhance the design of their mobile apps. Bold...
How to continue to support development of safe and effective medical devices Many thought pieces are being pushed out around what remote research methods are available to replace research that would have otherwise been conducted in person if not for COVID. We’ve published some ourselves (Three...
Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be ideal, circumstances may warrant a more flexible approach to contextual research. Here are three...
UPDATED ON MARCH 31, 2020 Bold Insight has been keeping abreast of all COVID-19 impacts to research, and we are well prepared to deal with implications. Managing Partner Gavin Lew has experienced widespread, project-impacting challenges like this in the past and commented, "we realize that...
It does not matter what you do for a living, where you do it, or who you do it for – the global spread of COVID-19 has impacted how we work in one way or another. UX research is no different. At a time when travel and face-to-face communication are viewed more as risks than benefits, Bold Insight...