UX research is crucial for auto manufacturers to improve in-car experiences and prevent design issues. This post outlines key steps learned over two decades for effective on-the-road UX research.
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Katrina Orlov
Senior UX Researcher
Katrina’s dual background in art and science has honed her ability to think creatively and with strong attention to detail. Katrina has led and supported UX research and design projects in the consumer product, e-commerce, and healthcare spaces. To each project she brings a wide range of experience in ethnography, contextual inquiry, diary studies, focus groups, individual interviews, expert reviews, usability studies, rapid iterative design testing, and ideation workshopping. Katrina has an MS in Human Factors in Information Design from Bentley University.
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