A recent McKinsey report outlines the ROI of UX research, offering a business case to invest in building designs centered around the user.
Research shows big payoff when design includes voice of the user
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Jackie Ulaszek
Managing Partner
A classically-trained human factors engineer, Jackie has conducted over 100 user experience projects, including over 50 health-specific research projects. She has methodologic experience in ethnography, formative, and summative research, as well as patient/customer journey mapping, focus groups, ideation workshopping, and contextual inquiry. Jackie’s therapeutic area experience in diabetes, oncology, respiratory, neurology, RA, Psoriasis, MS, HCV/HIV, and HGH, as well as her device experience in the OR, ICU, NICU, and home care provide clients with invaluable insight throughout the project lifecycle. Jackie has a BS and MS in Industrial Engineering, specializing in Human Factors from The University of Iowa.
Bold facts
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Jackie
Something unique about you summed up in one sentence
I am a fantastic bargain shopper.
Your favorite part of working at Bold Insight
I get to laugh and learn with my colleagues, as well as use my brain to solve complex problems every day.
In your spare time (or if you had spare time), you would absolutely do this:
Take a walk and enjoy the outdoors every day.
How long have you been in the UX field?
10+ years
Your favorite city in the world is...and why?
Rome – I love that at around every corner there is something old or ancient that’s significant to history in some way, shape or form. It’s also the “motherland” for my family and a place where I felt connected to people I didn’t know. Plus, of course all the carbs and cheese.
You cannot start the day without doing this:
Snoozing my alarm 15 times.
Your ultimate celebrity dinner party guest list would include:
Taylor Swift, JK Rowling, Robin Roberts, Jennifer Lawrence
Long-term personal or professional goal?
Learn the ins and outs of running and managing a successful business…..and eventually learn how to spell.
Read Jackie's bold insights
- Bold Insight and MedRythms co-publish article on validation study to improve walking for chronic stroke population
- Bold Insight to showcase digital IFU design, remote testing, global research expertise at virtual human factors health care conference
- Bold Insight to showcase digital IFU design, global research expertise at human factors health care conference
- 7 insights from the 2019 HFES Health Care Symposium
Read our team’s latest bold insights
A Bold year to remember!
Guided by 20 years of experience, we are dedicated to using what we’ve learned to benefit our clients, empower our employees, and give back to our community.
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