Why designing product experiences for everyone in the household, not just one user, is the key to long-term trust and adoption.
Back to team page
Larry Becker
Director
Larry has more than 20 years’ experience creating, analyzing, and optimizing online user experiences. During his career Larry has led e-commerce for a leading national retailer, introduced website optimization services at an Inc 500 advertising agency, and led digital marketing for a top-ranked global business school. Larry’s passion is helping organizations find the sweet spot where user needs and business needs intersect. He enjoys learning new frameworks, breaking new ground, and working collaboratively to organize chaos without stifling creativity. Larry holds a BA from the University of Virginia.




Bold facts
Learn more about

Something unique about you summed up in one sentence:

Your favorite part of working at Bold Insight

In your spare time (or if you had spare time), you would absolutely do this:

Your favorite city in the world is...and why?

You cannot start the day without doing this:

Your ultimate celebrity dinner party guest list would include:

Long-term personal or professional goal?

Any other facts to share?
Read our team’s latest bold insights
Unlocking team potential across locations: How to fix what slows your teams down
When your teams are confident in their roles, understand one another’s value, and can collaborate effectively, the business moves faster and smarter.
Beyond the data dump: Crafting research reports that drive real change
Effective research reports do more than present data. Learn how to structure reports that connect insights to business impact and inspire next steps.
Storytelling for strategic UX reporting: Drive action and engage stakeholders
Learn a three-step process to transform your research reports into compelling stories that communicate insights with clarity and impact.