Case studies
Explore our work
We’d love to talk you through the cool things we’ve done over the last 20 years! Here is a sample of a few ways we’ve applied UX and human factors research and design methods.
Our client set out to design an AI-enabled SaMD to assess pregnancy risk and predict adverse outcomes using patient data from primary and secondary care settings.
Build trust in AI-enabled SaMD with clinician-driven design
A multinational tech company needed to address low conversion rates on its app distribution platform in select Asian and South American markets.
Improving in-app payments across global markets
A global technology company needed to improve how they describe and categorize search tools (browsers, search engines, and virtual assistants).
Uncovering cultural differences in digital search behavior
A pharmaceutical company was getting ready to launch a digital therapy app and needed to make sure it made sense in the local healthcare context and worked well for patients.
Localizing a depression therapy app for UK patients
A global pharmaceutical company set out to uncover how its US and Asia teams should best align for maximum productivity and output.
Diagnosing and improving global team dynamics
A women’s health company needed to assess its platform’s conformance to the European Accessibility Act (EAA) and Web Content Accessibility Guidelines (WCAG).
Improve accessibility compliance of menstrual tracking app
A gaming company came to us because they needed to rewrite their privacy and safety messaging for kids.
Helping a gaming company talk to kids about online safety
A global technology company faced the of understanding how users form meaningful connections with AI chatbots and identifying the factors that lead to user attrition.
Shape global AI strategy through user-driven insights
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An auto manufacturer needed to understand what car owners value most in their vehicles: what delights them, what frustrates them, and how they respond to new features.