Launch with confidence, minimize costly mistakes

Every launch is high stakes. We give you the evidence to protect your users, your reputation, and your investment.

Eliminate frictionbefore your launch date.

Minimize driver distractionbefore vehicles hit the road.

Ensure accessibilityand compliancebefore public rollout.

Reduce use-related risk to support regulatory approvals.

Real stories, real results

Our ISO-certified quality system ensures the rigor with which we conduct research will help identify potential issues early in your development cycle when corrections are still affordable.

Supporting HFE documentation and validation for aesthetics device launch

Support HFE documentation and validation for aesthetics device launch

We embedded HFE experts to create FDA-ready documentation and run validation studies, giving the manufacturer confidence in safety and usability.

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Redesigning device packaging for safer clinical deployment

Redesign device packaging for safer clinical deployment

By testing packaging in simulated clinical environments, we uncovered workflow barriers and delivered labeling refinements that improved speed and safety.

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End-to-end research program for new drug delivery system

End-to-end research program for new drug delivery system

Through iterative research across development, we identified risks early, produced regulatory-ready data, and enabled a confident, competitive launch.

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Impact you can measure

With decades of experience, we uncover use-related risks and design flaws before they reach the market. Our research gives teams the clarity to launch safely, meet compliance standards, and fuel bold innovation that builds customer trust and category leadership.

critical errors

Fewer critical errors

Detect and address issues before release.

intuitive

Smoother adoption

Ensure onboarding is intuitive, not frustrating.

regulatory

Regulatory readiness

Move from concept to clearance with data that stands up to FDA, EMA, and NMPA scrutiny.

alignment

Internal alignment

Bring design, product, and compliance teams together early.

Why leaders choose us

Operational lift

20+ years of experience

in emerging technologies

Operational lift

50+ human factors and UX experts

to support your innovation

Operational lift

100+ markets

local insights, global comparability

Operational lift

ISO-certified quality system

for consistent, reliable results

UX research,
consulting,
& strategy

Human
factors
research

Medical
device
research

AI &
emerging
technology

Accessibility
consulting

Global
project
managment