Turn research into measurable business results
Partner with experts invested in your business outcomes, not just research outputs. We integrate seamlessly with your team, ensuring user understanding directly informs strategic decisions that drive sustainable growth.
Reduce churn andboost feature ROI through optimized UX.
Improve manufacturing oruser interface efficiency tominimize recalls or errors.
Streamline clinicalworkflows to reduceoverhead and errors.
Lower call volumeby solving usability problems early.
Real stories, real results
Most of our business comes from repeat clients who’ve worked with our team for years because we focus relentlessly on translating behavioral insights into measurable business performance. These case studies show how we turned design challenges into operational wins with explicit cost savings, time reductions, adoption lifts, and more.
Make lab tools easier to use for busy technicians
By observing lab workflows in the US and UK, we uncovered design gaps and workflow differences that shaped improvements to analyzer usability.
Diagnose and improve global team dynamics
Through interviews and workshops across US and Asian teams, we revealed structural and cultural misalignments and delivered a roadmap for stronger collaboration.
Transform service operations through strategic UX partnership
Immersive research with call center reps and field technicians led to streamlined systems that reduced errors, cut costs, and improved customer satisfaction.
Impact you can measure
Behind every product is a system, and our research unlocks efficiency, cuts waste, and drives growth you can count on.
Fewer support calls
Resolve pain points early so customers stay satisfied and costs stay low.
Higher adoption per dollar spent
Optimize features and onboarding to raise ROI.
Reduced rework and defects
Catch usability breakdowns before they cascade.
Sustainable scaling
Build processes that support growth without disruption.
Why leaders choose us
20+ years of experience
in emerging technologies
50+ human factors and UX experts
to support your innovation
100+ markets
local insights, global comparability
ISO-certified quality system
for consistent, reliable results
UX research,
consulting,
& strategy
Human
factors
research
Medical
device
research
AI &
emerging
technology
Accessibility
consulting
Global
project
managment