Case study

Making lab tools easier to use for busy technicians

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Challenge

A healthcare company wanted to improve how technicians interacted with their hematology analyzers. The machines were used in hospitals and clinics, but the workflows were very different depending on the setting.

Challenge

Solution

We spent four days onsite at labs in the UK and US, one hospital and one clinic in each location. We observed technicians, documented their processes, and worked with them to create journey maps of how they used the machines.

Solution

Impact

We saw that hospital labs relied more on automation, while clinic staff had to manually intervene. That gap shaped how people experienced the tools and where problems came up.

Impact

Bold Outcomes

  • Captured key workflow differences that affected usability
  • Found interface design gaps that slowed down tasks in lower-tech settings
  • Mapped critical steps to help inform future product iterations

Bold Outcomes

Result

Our findings gave the client a grounded view of what users needed. They used that insight to begin improving both the interface and broader workflow support for their analyzers.

Result