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Our team enthusiastically discusses the latest tech, UX trends, and health industry topics. We want to open those discussions to you! Check out our latest bold insights and join the conversation.
The FDA’s PCCP: A game changer for AI-enabled medical device software
Learn how incorporating human factors principles in developing the PCCP approach can improve the chances of successfully implementing a PCCP.
Integrating AI with care: FDA reveals focus areas for forthcoming guidance on AI products
As AI technology use expands within the healthcare industry, FDA focus areas will play an important role in ensuring safe implementation.
AI Governance: Safeguarding innovation in an evolving regulatory landscape
Discover how leading experts at CES 2024 navigated the complex landscape of AI innovation and risk governance, offering invaluable insights into launching AI products responsibly amidst evolving regulations.
Decoding the user experience of conversational AI
Our CUI expert discusses the complexities of evaluating and improving UX in conversational AI, focusing on factors like personality, context, and conversation flow.
GenAI at the inflection point: Navigating the third wave
2024 is forecasted to be a crucial inflection point for AI, marking the third wave of transformative technologies. Here, we break down learnings on GenAI from our visit to the Consumer Electronics Show.
The role of AI in transforming the car-buying experience
Insights from CES 2024 highlight AI-driven changes in the automotive sales experience: customer-centric strategies, opportunities for personalization, and evolving business models reshaping the industry.
The future of automotive infotainment: Connect the dots for an immersive experience
At the 2024 CES, it was clear the demand for an unparalleled in-car experience is igniting a revolution, reshaping the way humans perceive and interact with vehicles. We gathered 6 takeaways from the conference for delivering the next gen experience in auto infotainment.
Context, accents, and privacy: Overcoming hurdles of AI translation tools in global UX research
Bold Insight launched a global AI study in March 2023 that included: 24 multilingual interviews conducted with UX researchers in 19 countries, spanning 22 languages. 27 interviews in English with global UX researchers representing 24 countries. Our global study led us...
The role and challenges of speech technology in global UX research
Speech technology helps UX researchers bridge linguistic and cultural barriers. Effective use, however, depends on balancing the roles of humans and tech.
Generative AI in UX research: what are the risks and rewards?
Generative AI can speed up repetitive research tasks, but it’s still hard to trust each output. Our global AI study measures the concrete impact.
Lost in translation: Challenges second-language speakers face when using voice interfaces
Research uncovers the needs and challenges faced by bilingual individuals when interacting with smart speakers, offering valuable insights for improving conversational technologies.
What medtech design teams need to know about AI regulations
China and the European Union are regulating AI ethics. The mandate for medtech design teams: build AI-powered products that meet ethics standards and inspire user trust.
Not sure how to use AI tools in your UX research? Consider making it your sparring partner
Generative AI can help researchers refine and clarify research objectives, communicate effectively, and spark creativity and strategic thinking.
AI benefits from GPU, not CPU advancements
A quick follow-up to our blog posts about AI… The name of the game is no longer Moore's Law where we see processors getting exponentially faster. AI technology is driven not by computing processes of the past, but from an evolution beyond central processing unit (CPU)...
The critical component missing from AI technology
The first step when developing AI is to understand the user need; but just as critical, is knowing the context in which the data is being collected.
Three things to improve acceptance of AI
To truly deliver on the promise of AI, developers need to keep the end users in mind. By integrating three components of context, interaction, and trust, AI can be the runaway success that futurists predict it will be.
RESEARCH TIPS
5 tips for designing AI-enabled SaMD that HCPs trust
Design an AI-enabled software as a medical device that offers cutting-edge capabilities and earns the trust of healthcare professionals, ultimately improving patient care.
Mastering the balance between moderation and facilitation in UX research
Moderation and facilitation exist on a continuum. Discover how building skills in both areas allows you to adapt to various research methods and project needs.
The FDA’s PCCP: A game changer for AI-enabled medical device software
Learn how incorporating human factors principles in developing the PCCP approach can improve the chances of successfully implementing a PCCP.
IN THE NEWS
Bold Insight examines GenAI and ethnographic research during virtual EPIC session
This week, Bold Insight Directors Lindsey DeWitt Prat, PhD and Kirsten Bruckbauer will join Prof. Dr. Michael Gerlich, Head of Center for Strategic Corporate Foresight and Sustainability and Head of Executive Education, SBS Swiss Business School, for a virtual EPIC...
Bold Insight to instruct EPIC tutorial on AI research tools
Next month, Lindsey DeWitt Prat, PhD, Director at Bold Insight, will lead a tutorial presented by EPIC exploring how ethnographers can stay grounded in human insight while navigating the growing pressure to adopt AI tools. Her session, Your tech stack needs a thinking...
Bold Insight joins panel with Microsoft, IBM, and Dropbox at CRUX by User Interviews
This month, Bold Insight Director Katie Leyden will take the stage alongside Kirsten Clemens from Microsoft, Casey Gollan from IBM, and Kevin Pinkley from Dropbox, as panelists at CRUX: The conference for research and UX pros. Hosted by User Interviews, the event will...