AI researchWe make AI easier to understand, easier to use, and easier to trustAI is everywhere, but that doesn’t mean it always works for users. Whether you’re developing an algorithm-driven product, a chatbot, or a predictive tool, we help you understand how people...
Embracing AI tools in UX research Interviews with 50 researchers across 24 countriesOur global AI study, conducted through a dual-method approach of ethnography and autoethnography, delves into the impact of GenAI on UX research. Key findings include insights on...
This week, Korey Johnson, Managing Partner at Bold Insight, will guest lecture for Yale University’s Medical Software and Medical Artificial Intelligence online program. He will discuss the role of human factors research in supporting successful product development,...
This month, Bold Insight Managing Partner Gavin Lew spoke with Mark Swaine, CEO of UX Institute, a podcast that interviews user experience (UX) and product leaders from around the globe. In the episode, AI & UX - A conversation on how AI is enhancing product user...
PartnershipsOur established relationships with recruiters, research facilities, clinical sites, and other project vendors support our consistently high-quality service delivery and project success.Plan a studyCase studiesConfident, consistent, on budget.We have...
This month, Gavin Lew, Managing Partner at Bold Insight, will speak on artificial intelligence (AI) at UX STRAT USA 2023. The event will bring together experienced design and product professionals from around the world to share methodologies and tools focused on...
Generative AI can speed up repetitive research tasks, but it’s still hard to trust each output. Our global AI study measures the concrete impact.
China and the European Union are regulating AI ethics. The mandate for medtech design teams: build AI-powered products that meet ethics standards and inspire user trust.
Placeholder for team headerRobert Schumacher, PhDManaging Partner, Bold Insight UKBob has more than 25 years of experience in UX research. He co-owned User Centric, the largest UX firm in the US, and founded the first international network of UX consulting firms,...
Generative AI can help researchers refine and clarify research objectives, communicate effectively, and spark creativity and strategic thinking.