To truly deliver on the promise of AI, developers need to keep the end users in mind. By integrating three components of context, interaction, and trust, AI can be the runaway success that futurists predict it will be.
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Martin Porcheron
Senior UX Researcher
Martin has nine years of experience conducting user research with portable and novel technologies across multiple settings, including homes, health, and public settings. He has completed projects on how to improve the experience of using voice-based technologies for people with low-language proficiency in and has recently been working on the integration and evaluation of new Machine Learning technologies in various parts of the UK health service. Martin holds a PhD from the University of Nottingham, where he remains a Visiting Researcher.
Bold facts
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Something unique about you summed up in one sentence:
Your favorite city in the world is...and why?
In your spare time (or if you had spare time), you would absolutely do this:
Favorite food?
You cannot start the day without doing this...
Your ultimate celebrity dinner party guest list (MAX 4) would include...
What superpower would you most want?
Long-term personal or professional goal?
- Bold Insight joins forces with Swansea University to evaluate AI triage software
- Decoding the user experience of conversational AI
- Bold Insight partners with DigitalHealth.London for user-centered design workshop
- Bold Insight to present masterclass on how to build better, more trustworthy chatbots
- Bold Insight to host webinar on unique UX considerations for FemTech
- Bold Insight to present on conversational voice interfaces at ACM conference
- Lost in translation: Challenges second-language speakers face when using voice interfaces
Read our team’s latest bold insights
Recruiting methods and study logistics for human factors and user research
A stronger recruiting strategy that includes relationships with patient support groups and clinical treatment centers can provide better access to difficult-to-reach patient populations. Being intentional about how you plan the logistics of your human factors and user research can mitigate risks to validity introduced by biases.
Singularity and the potential impact on UX design principles
If we are approaching a rapid technology shift as some experts predict, core UX design principles will have to be redefined to adapt to radically different interaction models.
Am I satisfied or stuck? The impact of ecosystems on household users
Manufacturers building an ecosystem of devices and services should design for both a separate, personalized experience and household or shared experience.