Global presence
With offices in Chicago, London, Hamburg, Munich, Shanghai, Singapore, Tokyo, Bangalore, and Pune, we bring local expertise and global scale to every project. For more than 20 years, our team has led global UX and human factors research in 35+ countries. We’ve worked everywhere from rural clinics and in-car environments to retail floors and smart home setups, streaming insights in real time to stakeholders around the world. No matter where your users are, we know how to reach them.Â
We are global
We manage complex, multi-country research through a single point of contact. You get consistent quality, faster logistics, and local nuance without juggling vendors, translators, or time zones.Â
When you’re launching in multiple markets, assumptions don’t travel well. We help you understand your users in context, across languages, cultures, and geographies, so you can design experiences that resonate.Â
Our reach
Americas
Antigua & Barbuda
Argentina
Barbados
Brazil
British Virgin Islands
Canada
Chile
Colombia
Costa Rica
Dominica
Ecuador
El Salvador
Grenada
Guatemala
Honduras
México
Montserrat
Panamá
Peru
St. Kitts and Nevis
St. Lucia
St. Vincent and the
Grenadines
Turks and Caicos Islands
United States
Europe
Austria
Belgium
Croatia
Czech Republic
Denmark
Finland
France
Germany
Greece
Ireland
Italy
Poland
Portugal
Slovenia
Spain
Sweden
Switzerland
The Netherlands
United Kingdom
Africa
Angola
Botswana
Burkina Faso
Burundi
Cameroon
Congo
Cote D’Ivoire
DRC
Equatorial Guinea
Ethiopia
Gabon
Gambia
Ghana
Guinea
Kenya
Lesotho
Liberia
Madagascar
Malawi
Mauritius
Mozambique
Namibia
Nigeria
Rwanda
Africa (cont.)
Senegal
Sierra Leone
Somalia
South Africa
Swaziland
Tanzania
Togo
Uganda
Zambia
Zimbabwe
Middle East /
N. Africa
Algeria
Egypt
Israel
Jordan
KSA
Lebanon
Morocco
Oman
Tunisia
Turkey
UAE
Americas
Antigua & Barbuda
Argentina
Barbados
Brazil
British Virgin Islands
Canada
Chile
Colombia
Costa Rica
Dominica
Ecuador
El Salvador
Grenada
Guatemala
Honduras
México
Montserrat
Panamá
Peru
St. Kitts and Nevis
St. Lucia
St. Vincent and the
Grenadines
Turks and Caicos Islands
United States
Europe
Austria
Belgium
Croatia
Czech Republic
Denmark
Finland
France
Germany
Greece
Ireland
Italy
Poland
Portugal
Slovenia
Spain
Sweden
Switzerland
The Netherlands
United Kingdom
Africa
Angola
Botswana
Burkina Faso
Burundi
Cameroon
Congo
Cote D’Ivoire
DRC
Equatorial Guinea
Ethiopia
Gabon
Gambia
Ghana
Guinea
Kenya
Lesotho
Liberia
Madagascar
Malawi
Mauritius
Mozambique
Namibia
Nigeria
Rwanda
Senegal
Sierra Leone
Somalia
South Africa
Swaziland
Tanzania
Togo
Uganda
Zambia
Zimbabwe
Why clients trust us to lead global researchÂ
100+ countries in reach
We’ve conducted studies in 35+ countries and can tap into over 100 markets through long-standing local partners.
25+ trusted research partners
We work with a vetted network of UX and human factors agencies that share our quality standards and human-centered mindset.
One seamless experience
We handle coordination, translation, local compliance, and logistics. You focus on insight.
ISO-certified quality system
Our ISO 9001:2015 certification ensures consistency and rigor—wherever the research takes place.
We wrote the book on it
Really, we did! Way back in 2009, with the same partners we STILL work with!
Global project managementÂ
When you’re conducting research across countries, time zones, and teams, consistency is everything. We assign a dedicated global project manager to oversee logistics, timelines, and delivery across all markets. You get a single, responsive point of contact who keeps everything moving and ensures insight rolls up cleanly and clearly.
Powered by trusted partnershipsÂ
Bold Insight is a part of ReSight Global, a collective of UX and human factors agencies with offices in seven countries. We share infrastructure, values, and high-touch processes to ensure your research is run with the same precision and care no matter the time zone.Â
As a founding member of the UXalliance, a global network of top UX research firms built over 20 years, we collaborate with 27 trusted partners across 50+ countries. These long-standing relationships allow us to move fast, bring preferred pricing, adapt to local cultures and regulations, and deliver consistent quality no matter where your users are.Â
Let’s plan your next global study.
From kickoff to insight, we’ll help you navigate time zones, languages, and local expectations with confidence.Â
Related content
Read our latest news & insights
Case studies
Global UX, mastered: The UXalliance’s 20-year collaboration story
This year marks the 20th anniversary of the UXalliance. To celebrate this milestone, we sat down with Gavin, one of the five founding members, to discuss the organization’s history, guiding principles, and the benefits it brings to clients.
Navigating the latest guidance in China for medical device human factors research
This blog draws on insights from conversations with experts from XplusX in China, Bold Insight in the US, and uintent in Germany, highlighting the unique challenges and best practices for conducting human factors research in China.
Case studies
A global technology company sought to understand user privacy and safety thresholds in a global qualitative & quantitative research study.
A Fortune 50 healthcare organization was developing an AI-enabled electronic medical record designed to improve providers’ situational awareness, communication, collaboration, and response.
A multinational tech company needed to improve how different user groups monitor business performance of their games and apps.
A healthcare company wanted to identify existing workflows of their laboratory equipment across global markets and determine opportunities for usability improvement.
A global technology company sought to understand the education and onboarding of products within prominent technological ecosystems throughout the world, and to evaluate how the success of onboarding and education is measured.
A global tech company sought to identify quality and needed improvements of translation technology for globally-used products.
A social media company wanted to develop a multi-country understanding of the onboarding experience for new users signing up through the platform’s app.
