Turn user insight into market leadership
We pinpoint the behaviors that attract and retain users, align teams on what to build, and help you capture share before competitors respond. 
without regrets.
Catch use-related risks early with ISO-certified research that protects investment and enables safe and effective products.
We deliver consistently high-quality insights from local researchers across continents, ensuring your products resonate in every market.
Create products users can't live without
We watch real behavior, surface unmet needs, and help you shape products that people adopt and recommend.
Go beyond
research reports
We’re partners in outcomes, not outputs. We turn user insight into decisions that grow your business.
UX and human factorsresearch and strategy support
20+ yearsof proven execution
9 global offices100+ key markets covered
Our services
Our UX and human factors experts work with your users to uncover what works and what doesn’t.
The result: fewer surprises, stronger products, and experiences your customers actually love.
UX research,
consulting,
& strategy
Human
factors
research
Medical
device
research
AI &
emerging
technology
Global
project
managment
Augment
your team
Accessibility
consulting
Rent
our facilities
Industry experience
Trusted by teams who trust the process
Most of our clients have worked with us for years, and we take that trust seriously. They come back because we bring the same curiosity, rigor, and excitement to every project. We love complex research challenges and seeing how our work helps teams build products people actually enjoy using.
Hear from clients like you
Consumer electronics manufacturer
I always think of Bold Insight
as being best-in-class and in
all my recent engagements,
not once have I been disappointed.
Global technology company
I was extremely satisfied in every way working with Bold Insight. I look forward to partnering with them again and I strongly recommend their services.
I couldn't have asked for a better partnership.
They were highly responsive, flexible,
efficient, and clearly invested
in the project's success.
Global technology company
I'm very pleased with how Bold Insight managed the high level of complexity of this project and worked hard to respond to feedback from me; and
I'm very pleased with the deliverables. Both deliverables were high-quality and
polished and are having a
real impact here.
Medical device manufacturer
I have worked with the team at Bold Insight for
almost two decades. I have the utmost respect
for the integrity of their research and
human factors expertise.
Global technology company
There are many, many ways Bold Insight took to heart and acted on feedback from me, too many to count, but I noticed and valued every bit of it. It was a real collaboration — they were great partners.
Smart home device manufacturer
Overall, the project gave us a lot of good information about what was working and what was not working, both with the design and test procedure. And
we learned things we weren't expecting,
which is always the best.
Smart home device manufacturer
[The project lead] did a wonderful job managing the project and was extremely responsive and clear in communicating needs and timelines. [The moderator's] moderation and ability to go with
the flow and keep things on track was
just what the project needed.
Social technology company
Working with [the project lead] was great! Everything was organized and [they] added a lot of value in terms of strategic recs…mods were really solid and
engaged and findings were actionable!
Hear from clients like you
Consumer electronics
manufacturer
I always think of Bold Insight
as being best-in-class and in
all my recent engagements,
not once have I been disappointed.
Global technology
company
I was extremely satisfied in every way working with Bold Insight. I look forward to partnering with them again and I strongly recommend their services. I couldn't have asked for a better partnership. They were highly responsive, flexible, efficient, and clearly invested in the project's success.
Global technology
company
I'm very pleased with how Bold Insight managed the high level of complexity of this project and worked hard to respond to feedback from me; and I'm very pleased with the deliverables. Both deliverables were high-quality and polished and are having a real impact here.
Medical device
manufacturer
I have worked with the team at Bold Insight for almost two decades. I have the utmost respect for the integrity of their research and human factors expertise.
Global technology
company
There are many, many ways Bold Insight took to heart and acted on feedback from me, too many to count, but I noticed and valued every bit of it. It was a real collaboration — they were great partners.
Smart home device
manufacturer
Overall, the project gave us a lot of good information about what was working and what was not working, both with the design and test procedure. And we learned things we weren't expecting, which is always the best.
Smart home device
manufacturer
[The project lead] did a wonderful job managing the project and was extremely responsive and clear in communicating needs and timelines. [The moderator's] moderation and ability to go with the flow and keep things on track was just what the project needed.
Social technology
company
Working with [the project lead] was great! Everything was organized and [they] added a lot of value in terms of strategic recs…mods were really solid and engaged and findings were actionable!
