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Hailey is a classically trained human factors engineer with over 5 years of experience in medical device and healthcare analytics product development. With a background in design, engineering, and research, she delivers useful, usable, and engaging experiences for all customer touch points across medical device and healthcare industries. Her experience spans research on robotic surgical equipment and combination devices for at-home use, to the design and development of neurotech and cardiac diagnostic platforms. Hailey has a BS in Design from the University of Cincinnati and a MS in Industrial and Human Factors Engineering from Wright State University.
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While every organization has constraints to consider when designing experiences for customers or users, designing the ideal customer experience is completely possible within those constraints. Begin by identifying the experience you want your customer to have and work “backward” from there.
Selecting the correct vendors to support your UX project is critical to success. From facilities to recruiting, knowing the right questions to ask, budget constraints, and client needs and expectations will make the selection process smooth and painless.
Recent research suggests that reclassifying diabetes may allow for the development of more targeted diabetes treatments. This could present opportunities to design these treatments to maximize patient safety and experience.
Regardless of whether the interface is intended to be used by a customer (novice) or an employee (expert), the key is to ensure that the POS interface is designed for the intended audience. To do this, organizations should engage users throughout the design process.