Heather has been managing and executing user experience research for over 15 years. She brings extensive experience designing research projects using a variety of methods to address each project’s unique objectives. Heather has worked in virtually every industry including automotive, ecommerce, financial services, health, and technology. She leads the Bold Insight training program to ensure consistent and high quality insights delivered on all engagements. Heather has a MS in Psychology with an emphasis in Human Factors from Clemson University.
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Manufacturers building an ecosystem of devices and services should design for both a separate, personalized experience and household or shared experience.
Regardless of whether the interface is intended to be used by a customer (novice) or an employee (expert), the key is to ensure that the POS interface is designed for the intended audience. To do this, organizations should engage users throughout the design process.
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As UX researchers, we play a critical role to ensure all research participants feel comfortable and respected. For those in the accessibility (a11y) community, we are cognizant of the variety of accommodations that may need to be employed throughout the participant...
Approximately 15% of the global population identifies as having a disability. Given that so many individuals have accessibility needs, it is essential that we, as user experience (UX) researchers, design products with the accessibility (a11y) community in mind, and...
One of the best parts of my job as a human factors researcher is interacting with participants during studies. Early medical device studies generally have bare-bones definitions of intended user groups that become more defined throughout the product development life...
Our team has seen an increase in requests for rolling research to support product design across multiple industries, from consumer goods to healthcare. We’ve seen firsthand the benefits of executing this model of research and why it can revolutionize the way product...