Explore the hard truths of in-home medical device ethnographies: getting in the door, navigating consent in real households, managing micro-ethics in the moment, and what it takes to surface the workarounds that structured usability testing never will.
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Pamela Stoffregen-Gay
Managing Partner
Pamela has 20 years of experience in marketing with deep knowledge of the UX landscape. She has been on both boutique and corporate teams, with a passion for local strategy within a global framework. While spending most of her time focused on marketing, she is also a trained moderator. Pamela has a BSBA (Marketing and International Business) from Drake University.
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- The evolution of global UX project managers
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- GenAI at the inflection point: Navigating the third wave
- The role of AI in transforming the car-buying experienceÂ
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- Bold Insight to present on employee experience at HR leadership conference
- Why employee experience should get the same attention as user experience
- Bold Insight to present at 2022 UX Masterclass
- Reflecting on an unprecedented year with mixed emotions
- What we do matters: A Bold mission
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