Pam has 20 years of experience in marketing with deep knowledge of the UX landscape. She has been on both boutique and corporate teams, with a passion for local strategy within a global framework. While spending most of her time focused on marketing, Pam is also a trained moderator. Pam has a BS in Marketing and International Business from Drake University.
Bold facts
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Employees are a key user group at any organization. Applying UX research principles can help HR leaders optimize employee experience, drive engagement, and boost the bottom line.
With optimism, we reflect on a year of new challenges as we await the return of our 'old' normal.
We are focused on doing what’s right for our clients, our employees, our company, and our world.
Read our team’s latest bold insights
Imagine: You’re interviewing a 9-year-old to get feedback on a new level of a popular children’s game. During the warmup part of the session, she was chatty and smiling and made a lot of eye contact, but now something has changed. She’s nervous and is struggling to...
Bold Insight believes responsive design that prioritizes employee experiences helps drive engagement and productivity (and boosts financial performance). That’s why when we began to design Bold Insight’s corporate architecture, we drew from our own broad experiences...
HR leaders made it through the system shocks of 2020. They made it through the Great Resignation. Now, many are focusing once again on “normal” priorities like reducing employee attrition and improving engagement. To assess that, many of today’s HR leaders conduct...
Last winter, there was a shift in the way people think and talk about artificial intelligence (AI); it felt seismic and sudden. Even though we’ve been quietly surrounded by AI for some time, the media’s perfect-storm reaction to Bard, ChatGPT, and others has caused...