Our CUI expert discusses the complexities of evaluating and improving UX in conversational AI, focusing on factors like personality, context, and conversation flow.
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Kevin Ten Brink
Director
The foundation of Kevin’s career was formed working closely with ophthalmologists performing intricate ophthalmic surgery. This experience provided him a profound understanding of the critical importance of medical devices and their impact on patients’ lives. As a usability researcher, Kevin has further developed a unique empathy for the challenges healthcare providers face through extensive ethnography and contextual inquiry in operating rooms around the world. Driven by the desire to make a tangible difference, Kevin finds motivation in the positive transformation UX and HF research brings to the lives of patients and medical professionals alike.
Kevin has a successful track record of launching complex devices both in the US and international markets, highlighting his exceptional ability to navigate the intricate landscape of global regulatory requirements while addressing the diverse needs of healthcare systems around the world. With over 13 years of experience, Kevin is a frequent presenter at conferences and collaborator in the medical technology human factors landscape. Kevin has a BS in Physiology from Michigan State University and an MBA from University of Phoenix.



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