The world’s premier exposition of products for the home, The International Home and Housewares (IHA) Show, offers insight into business practices and trends that are shaping the housewares industry. A growing trend in this industry is the integration of artificial intelligence (AI) technology. Bold Insight Managing Director, Gavin Lew, will present on the topic during the Housewares Connect 365 program on March 4 in Chicago.

Lew’s talk, Key to Success with AI is Not the Code, But the User Experience, will highlight ways to design and build AI-enhanced tech with an eye to the user to ensure product success and adoption. Lew is currently authoring a book in which the future of AI is explored through interviews with AI experts.

For more information about the IHA Show, visit https://www.housewares.org/show/default.

About IHA
IHA is the 81-year-old voice of the housewares industry, which accounted for (US)$364.2 billion at retail worldwide in 2017 ($91.6 billion at retail in the U.S.). The not-for-profit, full-service association sponsors the world’s premier exposition of products for the home, the International Home + Housewares Show, and offers its 1,700 member companies a wide range of services, including industry and government advocacy, export assistance, State-of-the-Industry reports, point-of-sale and consumer panel data through Housewares MarketWatch, executive management peer groups, group buying discounts on business solutions services and direct-to-consumer engagement through TheInspiredHome.com.

About Bold Insight
Bold Insight helps clients deliver outstanding experiences to their customers by understanding user expectations and designing products that seamlessly fit into their lives. The team has conducted research on hundreds of products and services delivered on a variety of platforms, including websites, software, mobile devices, medical devices, voice assistants, connected devices, and in-car navigation systems. Find out more at boldinsight.com.