Running UX studies across countries? Learn how the One-Link rule, file naming standards, and daily sheets keep global research organized.
Rolling with the punches: Centralized trackers, naming standards, and daily debriefs
read more
Back to team page
Mihir Bhatt
Director
Mihir has over 15 years of marketing research experience, working with a diverse set of categories including consumer packaged goods, technology, finance, automotive, and more – helping businesses turn research into true, impactful insights. Mihir has a BS in Health Sciences and an MBA in Marketing & Finance from Purdue University.
Bold facts
Learn more about
Mihir
Your favorite part of working at Bold Insight:
I get to be part of a team that collectively is looking to do “the greater good.”
In your spare time you would absolutely do this:
Play video games.
What fictional family would you like to join?
The Lannisters… they have good entrance music.
Your favorite city in the world is...and why?
Cancun, Mexico – because of the all-inclusive resorts!
Favorite book:
The Way of Kings by Brandon Sanderson
Best piece of advice you’ve been given:
Don’t burn bridges. Being rational always seems to win out vs. being emotional.
What superpower would you most want?
Being invincible and/or feeling no pain. Because stubbing your toe sucks.
Any other facts to share?
I consider myself to be an expert skier (diamond slopes), and an expert bowler (all-time high 257).
Read Mihir's bold insights
Read our team’s latest bold insights
The QA blueprint for international consent and PII
In global UX research, consent and personally identifiable information (PII) are not “nice-to-have” administrative checkmarks. They are the legal foundation of our work. To keep your studies bulletproof, you need a robust, proactive quality assurance (QA) blueprint.
Stop repeating yourself: How to master multi-market vendor kickoffs
Why running one master kickoff is the smartest move you can make in multi-market research prep.
Your AI platform is live. But is it really serving your users’ needs?
What our research partnership with Google revealed about evaluating AI-powered tools and the questions every product team should be asking.