Bold Insight to host webinar for UX professionals using AI-enabled tools in their research

November 28, 2023

On December 6, Bold Insight Senior UX Researcher Lindsey DeWitt Prat, PhD will present Embracing AI tools in UX research: What interviewing 50 researchers across 24 countries revealed. A key takeaway for attendees is to learn ethical strategies UX professionals are adopting in response to the surge of AI-augmented tools. The webinar uses findings from a global research program that captured the diverse experiences of researchers across 17 languages to shed light on how researchers maintain data protection, cultural sensitivity, and authenticity within their workflows as UX research practices evolve

“What a year it’s been taking the pulse of the global UX research community on the hot topic of AI,” said DeWitt Prat. “After tracking more than 50 unique human stories and collecting a trove of data, we’re excited to shine a light on where we’re at as UX researchers with tech innovation and where we might be heading.”

DeWitt Prat presented the study at the 20th UX Masterclass this past September in Zaragoza, Spain, a prestigious annual event for UX leaders from around the world.

This short, 30-minute webinar will take place via Zoom on December 6, 2023. Visit the event page to register.


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