If we are approaching a rapid technology shift as some experts predict, core UX design principles will have to be redefined to adapt to radically different interaction models.
Singularity and the potential impact on UX design principles
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Jim Kershner
Director
Jim has 20+ years of medical device product development experience, ranging from orthopedic implants and surgical instruments, to endovascular products, to drug delivery systems. Jim conducts and manages both UX and human factors projects in the healthcare space. Jim has a BS in Physics from Appalachian State University and an MEngSc in Biomedical Engineering from the University of New South Wales.
Bold facts
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Jim
Something unique about you summed up in one sentence:
I have an inexplicable obsession with earth-sheltered homes, and have a mini library of associated design books, architectural references, and construction details.
Your favorite part of working at Bold Insight
The culture of a family team (like the Partridge Family, but less dorky).
In your spare time (or if you had spare time), you would absolutely do this:
Take a historic train tour of Great Britain.
Long-term personal or professional goal?
To help develop the next generation of UX researchers at Bold Insight.
How long have you been in the UX field?
20+ years
Your ultimate celebrity dinner party guest list would include:
SNL-era Will Ferrell, Living Color-era Jim Carrey, 30 Rock-era Tina Fey, I Love Lucy-era Lucille Ball
Your favorite city in the world is...and why?
Paris, for the food, the culture, and the people.
Any other facts to share?
I took up archery and gave up golf because I’m terrible at golf and it makes me angry.
Read Jim's bold insights
- Bold Insight presents with Stryker, Genentech, and AbbVie at the HFES Healthcare Symposium
- Human factors optimization: How to leverage HF researchers in your medtech team
- Bold Insight featured in Packaging Digest on when to finalize design elements of your medical device packaging
- What medtech design teams need to know about AI regulations
- 3 crucial aspects of submitting a successful human factors engineering package to the FDA
- Bold Insight to present on IFU design, digital telemetry, and other human factors topics at HFES Healthcare Symposium
Read our team’s latest bold insights
Am I satisfied or stuck? The impact of ecosystems on household users
Manufacturers building an ecosystem of devices and services should design for both a separate, personalized experience and household or shared experience.
UX and Brand: Delivering on the promise of experience strategy
Bold Insight and The Office of Experience partner to deliver outstanding user experiences.
When designing an experience, are you really thinking about the customer first?
While every organization has constraints to consider when designing experiences for customers or users, designing the ideal customer experience is completely possible within those constraints. Begin by identifying the experience you want your customer to have and work “backward” from there.