Designing better tools for agents is one of the most overlooked levers for customer experience transformation.
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Mihir Bhatt
Director
Mihir has over 15 years of marketing research experience, working with a diverse set of categories including consumer packaged goods, technology, finance, automotive, and more – helping businesses turn research into true, impactful insights. Mihir has a BS in Health Sciences and an MBA in Marketing & Finance from Purdue University.
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Read our team’s latest bold insights
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Why designing product experiences for everyone in the household, not just one user, is the key to long-term trust and adoption.
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When your teams are confident in their roles, understand one another’s value, and can collaborate effectively, the business moves faster and smarter.
Beyond the data dump: Crafting research reports that drive real change
Effective research reports do more than present data. Learn how to structure reports that connect insights to business impact and inspire next steps.