2025 HFES Health Care Symposium 


Welcome, HFES 2025 attendees! We’re delighted to connect with you in Toronto and
share insights on critical healthcare challenges, from cybersecurity and design validation to injection force and navigating sensitive health topics in HF studies. 

The history of human factors can tell us a lot about our industry’s future. We brought this history to life with an interactive booth experience, taking you back in time through the milestones that give us a glimpse of where it might be headed.  

Explore our services and how we support you! Together, we’re the future of HF!  

We empower healthcare innovation

We primarily work in healthcare, where we have experience across hundreds of products, in diverse environments. We help you to identify and address issues and opportunities for improvement before seeking validation, ultimately leading to successful regulatory submissions. Learn more about our medical device research capabilities

What we test

  • Companion applications
  • Training programs
  • Packaging and labeling
  • SaMD & digital health
  • Connected drug delivery
    & injection devices
  • Digital therapeutics
  • Instructions for use
  • Surgical tools
  • Diagnostics
  • Patient monitoring hardware
    & software

How we do it

Paper research

  • HF plan
  • Task analysis
  • Heuristics
  • IFU Scorecard
  • Use-related risk analysis

People research

  • User needs
  • Ethnography
  • Iterative design
  • Formative usability
  • HF validation testing

Design AI-enabled SaMD that HCPs trust

Leverage decades of human factors and UX knowledge to build better AI tech. Healthcare has always demanded precision, empathy, and innovation. Now, as AI transforms our capabilities, the stakes have never been higher. We ensure your AI-driven solutions meet the rigorous demands of healthcare by aligning technology with user needs and regulatory standards. 

ReSight Global

Our decades-long global partnership

Bold Insight is a part of ReSight Global, a family of UX and human factors research agencies with offices in nine countries and coverage in over 100 key markets. Our broad set of tools and methods extends your reach and helps you understand users across borders, minimizing the challenges often associated with global user research.  

Navigating human factors in China?

For all our China-based research, we work closely with our sister company, XplusX, based in Shanghai. XplusX specializes in the healthcare industry and has closely followed the evolution of regulatory guidance. With deep market knowledge and hands-on expertise in device testing, we support clients through every stage of product development and launch in China.  

xplusx

Download our HFES poster presentations

Integrating FDA’s new cybersecurity guidance into medical device human factors engineering processes

Planning and operational considerations for conducting human factors studies with cadavers and tissue samples

Warm up to clarity: Iconography in temperature communication on combination products and medical devices

Practical applications of an IFU scorecard

Navigating sensitive health topics and tasks in human factors testing: Strategies for research validity and participant well-being

“This would never happen in my hospital” – The importance of adjusting your simulated use environment based on participant feedback

 The dilemma of task prompt wording in HF validation: History, challenges, and strategies for success

Download all posters

HFES 2025 conference bag insert

Tutorial: Build your own time machine

1.21 gigawatts of fun await! Inside the Bold Insight insert from your conference bag, you’ll find a cutout DeLorean. Follow our step-by-step tutorial and before you know it, you’ll be ready to reach 88 MPH!

Once you’ve assembled your nostalgic creation, snap a photo and share it on social media. Tag @boldinsight so we can celebrate your journey through time!

Photo booth stream

HFES attendees stepped into the future of HF at our photo booth. Now, you can relive the fun! Check out our gallery of pictures taken throughout the conference.

View the HFES 2025 gallery  ›

Jam out to the Bold Beats album

Enjoy our AI-generated music and lyrics about UX and HF research! We’ve guided the evolution of artificial intelligence, even writing one of the first books on AI and UX. So, when we get our hands on the latest AI tools, we can’t resist diving in. The result? A collection of songs that are sure to make you laugh (and maybe even dance!)

Available on Spotify, Apple Music, Amazon Music, and YouTube Music 

LIMITED EDITION!
Ergo-nna Go to Toronto (HFES edition) exclusive single

The Bold Approach

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Get exclusive insights and strategies with our newsletter, where we share real client challenges and the bold approach that led to their success. Enhance your competitive edge and maximize ROI with each issue.

Transform your medical device development 

Do you have research questions for us? Need support with formative or summative testing of your medical device? Need to augment your team with an HF expert? We would love to talk with you! 

Related content

Read our latest news & insights

Case studies

Human factors testing for OTC drugs and non-prescription medical devices

As the field of human factors continues to evolve, so must our approaches to testing and study design. While the FDA’s 2013 guidance laid the groundwork for study design and methodology, recent discussions and conference presentations have prompted a shift in how we approach OTC HF testing, leading to more comprehensive and realistic assessments of these products.

read more

Case studies