Our CUI expert discusses the complexities of evaluating and improving UX in conversational AI, focusing on factors like personality, context, and conversation flow.
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Shada Azodi
Research Director
Shada is passionate about medical technology and has end-to-end experience in developing digital solutions and solving complex problems in acute/sub-acute care settings. She has been involved in every aspect of development from ideation to UX/UI design/testing, regulatory submissions, and pre/post commercialisation phase. Shada enjoys interacting with people to better understand how the devices they interact with impact their lives, and how to optimize these tools to create better experiences. Shada holds a BSc degree in Radiologic Technology from St George’s, University of London, an MBA from Imperial College Business School, and a MSc in Diagnostic Medical Sonography from Imperial College London.
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Bold facts
Learn more about
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Something unique about you summed up in one sentence:
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In your spare time (or if you had spare time), you would absolutely do this:
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Your ultimate celebrity dinner party guest list would include...
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You cannot start the day without doing this...
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Favorite book:
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Favorite TV show:
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Favorite quote:
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What superpower would you most want?
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