Bold Insight launched a global AI study in March 2023 that included: 24 multilingual interviews conducted with UX researchers in 19 countries, spanning 22 languages. 27 interviews in English with global UX researchers representing 24 countries. Our global study led us...
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UX Researcher
Having grown up in China and the UK, Nicole’s diverse background offers unique perspectives to clients, especially when conducting global research. Her academic background in psychology and curiosity for learning drives her eagerness to conduct UX research. Nicole has a BA in Psychology from the University of Cambridge, and an MS in Applied Psychology from the University of Southern California.



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Our global AI study taught us a lot, including that human translators are still key to quality translation and the research it supports.
Speech technology helps UX researchers bridge linguistic and cultural barriers. Effective use, however, depends on balancing the roles of humans and tech.
Generative AI can speed up repetitive research tasks, but it’s still hard to trust each output. Our global AI study measures the concrete impact.
China and the European Union are regulating AI ethics. The mandate for medtech design teams: build AI-powered products that meet ethics standards and inspire user trust.
Read our team’s latest bold insights
The role and challenges of speech technology in global UX research
Speech technology helps UX researchers bridge linguistic and cultural barriers. Effective use, however, depends on balancing the roles of humans and tech.
Generative AI in UX research: what are the risks and rewards?
Generative AI can speed up repetitive research tasks, but it’s still hard to trust each output. Our global AI study measures the concrete impact.
What medtech design teams need to know about AI regulations
China and the European Union are regulating AI ethics. The mandate for medtech design teams: build AI-powered products that meet ethics standards and inspire user trust.