Elena Beckman

Senior Researcher

Elena brings a diverse background in academic research and strong skills in research methodology and data analysis to each project. Elena has a passion for the human mind and understanding how thoughts, actions, and behavior intertwine. Elena has a BA in Psychology and a Certificate in Global Health from the University of Wisconsin-Madison and an MS in Applied Psychology from the University of Southern California.

Bold facts

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Something unique about you summed up in one sentence:

In college, I worked in a primate lab where I coded behaviors of rhesus macaques.

Your favorite part of working at Bold Insight:

The people, the variety in the work that we do, and the collaborative culture.

In your spare time you would absolutely do this:

Read, go for a hike, or try a new restaurant.

Your favorite city in the world is...and why?

Milwaukee. It’s my hometown and underrated! It has a great food scene, lake views, and awesome sports teams.

You cannot start the day without doing this:

Going for a walk, listening to NPR Up First, and having at least one cup of tea.

Your ultimate celebrity dinner party guest list would include:

Dax Shepard, Reese Witherspoon, Matt Damon, Leon Bridges.

Long-term personal or professional goal?

Visit every national park in the U.S.

Any other facts to share?

If I could eat one food for the rest of my life it would be soup, I probably have soup at least once a day.
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Read Elena's bold insights
January 25, 2023

With a few considerations and thoughtful planning, research that includes the a11y community can effectively collect data while ensuring a respectful participant experience to help design products that meet the needs of all users.

November 14, 2022

By being thoughtful of the research process and unique needs of participants, researchers can champion inclusion of those with accessibility needs in research, resulting in better designed products.


Read our team’s latest bold insights

5 tips for remote UX research with the A11y community

Approximately 15% of the global population identifies as having a disability. Given that so many individuals have accessibility needs, it is essential that we, as user experience (UX) researchers, design products with the accessibility (a11y) community in mind, and...

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Six unique benefits of rolling research  

Our team has seen an increase in requests for rolling research to support product design across multiple industries, from consumer goods to healthcare. We’ve seen firsthand the benefits of executing this model of research and why it can revolutionize the way product...

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