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Ethan Dias

UX Researcher

Ethan has several years of experience in gathering consumer insights across multiple industries, including technology, retail, alternative energy, automotive, and fitness. He helps clients by transforming qualitative findings into actionable recommendations to guide product development and strategy. Ethan holds a Masters in Applied Psychology from the University of Southern California and is currently pursuing a PhD in Behavioural Science at the London School of Economics.

Bold facts

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Ethan

Something unique about you summed up in one sentence:

I have been to over 25 countries!

Your favourite city in the world is...and why?

Florence. I love Italian food and Tuscany is a beautiful region, especially during the fall.

In your spare time (or if you had spare time), you would absolutely do this:

Learn another language.

Share an interesting fact:

I love to run and have completed 6 half marathons since 2020!

You cannot start the day without doing this...

Having a coffee and some sort of cinnamon pastry.

Long-term personal or professional goal:

To publish a book and complete my PhD!

Best piece of advice you’ve been given

Never stop asking yourself, how big do you want your world to be?

What fictional family would you like to join?

The Weasleys! I only have one sibling so I have always lived in a quiet house. I would love to be part of a large family with a bunch of siblings.
Read Ethan's bold insights

Read our team’s latest bold insights

How superior UX transforms automotive brand perception and loyalty

In the evolving automotive industry, recent studies highlight that high-quality user experiences significantly enhance customer advocacy and brand loyalty, surpassing the influence of pre-existing brand perceptions. Learn more about tools that quickly empower confident UX design decisions.

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