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Elena Beckman

Director

Elena brings a diverse background in academic research and strong skills in research methodology and data analysis to each project. Elena has a passion for the human mind and understanding how thoughts, actions, and behavior intertwine. Elena has a BA in Psychology and a Certificate in Global Health from the University of Wisconsin-Madison and an MS in Applied Psychology from the University of Southern California.

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Elena

Something unique about you summed up in one sentence:

In college, I worked in a primate lab where I coded behaviors of rhesus macaques.

Your favorite part of working at Bold Insight:

The people, the variety in the work that we do, and the collaborative culture.

In your spare time (or if you had spare time), you would absolutely do this:

Read, go for a hike, or try a new restaurant.

Your favorite city in the world is...and why?

Milwaukee. It’s my hometown and underrated! It has a great food scene, lake views, and awesome sports teams.

You cannot start the day without doing this:

Going for a walk, listening to NPR Up First, and having at least one cup of tea.

Your ultimate celebrity dinner party guest list would include:

Dax Shepard, Reese Witherspoon, Matt Damon, Leon Bridges.

Long-term personal or professional goal?

Visit every national park in the U.S.

Any other facts to share?

If I could eat one food for the rest of my life it would be soup, I probably have soup at least once a day.
Read Elena's bold insights

Read our team’s latest bold insights

The future of fan engagement: How do you measure goosebumps?

Feb 19, 2018

One of the CES presentations I attended was a panel in the sports technology track called, The Future of Fan Engagement. The panel discussed cutting-edge research in the sports tech market and perspectives on the relationship between emergent media technologies and...

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The time for a better UX in digital therapeutics is now

Jan 17, 2018

If history has shown that payer behavior tends to shift once a critical mass has been achieved, and we are on the precipice of achieving that critical mass for digital therapeutics, having a “user friendly solution” is about to replace “having a reimbursable solution” as the #1 factor affecting physician prescribing behavior.

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