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Andrew draws on his extensive international field research experience to help clients empathize with their customers. He has led multilingual projects across North and South America and loves to listen to the stories people tell about their daily lives. Andrew is passionate about leveraging multicultural research to design accessible experiences. He has a BA in Anthropology from the University of Chicago and a PhD in Linguistic Anthropology with an emphasis on face-to-face interaction from the University of Michigan.
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To truly deliver on the promise of AI, developers need to keep the end users in mind. By integrating three components of context, interaction, and trust, AI can be the runaway success that futurists predict it will be.
A stronger recruiting strategy that includes relationships with patient support groups and clinical treatment centers can provide better access to difficult-to-reach patient populations. Being intentional about how you plan the logistics of your human factors and user research can mitigate risks to validity introduced by biases.
If we are approaching a rapid technology shift as some experts predict, core UX design principles will have to be redefined to adapt to radically different interaction models.
Manufacturers building an ecosystem of devices and services should design for both a separate, personalized experience and household or shared experience.