User research and user-centered design are inseparable. We are quarterbacks. We don’t like to run.
Just in time for the Super Bowl – A football metaphor for UX research and design
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Kayla is a jack of all trades designer and brings 8+ years of multidisciplinary design experience to Bold Insight. She is particularly skilled in approaching her design projects with problem solving and critical thinking. She holds a Bachelor’s of Fine Arts in Graphic Design from DePaul University.
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User research and user-centered design are inseparable. We are quarterbacks. We don’t like to run.
If history has shown that payer behavior tends to shift once a critical mass has been achieved, and we are on the precipice of achieving that critical mass for digital therapeutics, having a “user friendly solution” is about to replace “having a reimbursable solution” as the #1 factor affecting physician prescribing behavior.