The healthcare industry continues to evolve its use of smart devices, ranging from wearable technology to remote monitoring, but with innovation brings new obstacles in meeting patients’ needs. As...
3 UX Trends Shaping Healthcare in 2021
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Reflecting on an unprecedented year with mixed emotions
It is with many emotions that we reflect on the one-year mark since the world shut down. We are filled with sadness over the loss of life and for loved ones that continue to be impacted by COVID-19....
Ageism and technology UX: Designing for seniors
For most of us, keeping up with the latest tech updates is exhausting, but for my 90-year-old father it is impossible. I get phone calls from him every day because I am the only one he seems to be...
Race & Research: Designing with equity
An interview with Dr. Enid Montague Designing products and systems with equity in mind impacts every domain: civics, voting, healthcare, technology, banking, cars, etc. As we continue to learn, many...
5 tips to mitigate use-related risk for pre-filled syringes and other injection devices
With years of experience conducting human factors research with injection devices, we wanted to share some data-driven insights to those involved in the product development for these devices. We...
What we’ve learned from six months of in-person research during COVID
When COVID-19 first reared its ugly head, the global UX community was one of many that reacted in despair as we considered the future of our work: How were we going to work in these unprecedented...
Physicians and specialists weigh in on telehealth improvements
Both patients and clinics have had to rapidly adopt to telehealth due to safety concerns associated with in-person visits. Last summer, we published a blog post highlighting common areas of concern...
Overcoming remote research challenges: How to ask questions to get better data
As researchers, we know the importance and power of asking a good question. When the question is good, the answer you receive is more specific, detailed, and insightful. When the question is not the...
It’s coming to your website! UX will factor into Google search rankings
If you were waiting for a time to revamp your website, the time has arrived. Google recently announced that it will factor website user experience (UX) into search results. Sites with great UX that...
Working from home: Tips for designing your workspace from an ergonomics expert
For those of us who are new to working from home full time, it may have taken a few months of quarantine for the importance of a well-designed home office to really set in. As more people plan to...
The art of asking “why” in user research: 3 lessons from a toddler
Anyone who has spent time with an inquisitive toddler knows how persistently they ask “Why?” about anything and everything. As researchers, we have important lessons to learn from their curiosity:...
New Blog Series: Bold Insight and Orthogonal share insights about getting medical devices to market faster
Given the multidisciplinary nature of MedTech and connected health, we have the opportunity to work with a wide variety of professionals including engineers of many stripes, scientists, researchers,...
Rethinking experiences: UX and human factors research can help companies develop safe, contactless designs
Up until this point, customers have been rewarded with a tactile-focused, sensory-filled experience with…almost everything. From the touchscreens on their phones to test driving a new car, humans...
Three considerations when conducting research with live interpretation
With global partners and clients, one of the first obstacles to overcome during user research is addressing a language barrier. If any of the connections in the figure below are hindered by a...
Remote UX research can reveal 5 key insights for auto manufacturers
While COVID and social distancing poses challenges to automotive research, it also provides unique opportunities to assess the in-vehicle experience and identify opportunities in future makes and...
Will participants show for fieldwork?
Let’s be real: While some aspects of a physical product like a medical device or home appliance can be evaluated over Zoom, there are certain experiences that can only be measured in person as it...
Webisode: Possible impact if in-person human factors research is not considered essential
As an industry, we’ve done a lot thinking about the impact of COVID-19 on research that informs the development and commercialization of safe and effective medical devices. In this webisode, Bold...
Now is the ideal time to improve the UX of your mobile app
The impacts resulting from coronavirus are vast, and many of us hope to identify some things that can be made better because of it. One silver lining may be that it is the ideal time for...
Human factors research in the times of COVID
How to continue to support development of safe and effective medical devices Many thought pieces are being pushed out around what remote research methods are available to replace research that would...
Three tips for conducting contextual research remotely
Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be...
COVID-19: Using human factors and UX to make a positive impact
“How can we help?” This is a question we have found ourselves asking both personally and professionally amidst unprecedented events caused by COVID-19. As a company, over half of our work is...
Is FMEA inadequate for human factors analyses?
As part of the overall human factors effort associated with the development of a medical device, critical tasks1 must be determined and evaluated. To support testing of critical tasks related to a...
Pros and cons of remote moderated testing: Considerations for ongoing research during COVID-19
It does not matter what you do for a living, where you do it, or who you do it for – the global spread of COVID-19 has impacted how we work in one way or another. UX research is no different. At a...
What we do matters: A Bold mission
We are frequently reminded, as user experience (UX) and human factors (HF) researchers, that our work matters. We research products that impact millions of lives; whether it is to design a safer and...
Be the student: 3 tips to be a better UX research moderator
I recently attended a conference on human factors and medical devices. In one session, on the topic of moderating usability test sessions, the speaker used the phrase “Be the student” to describe...
Care to share? UX considerations of the sharing economy for ridesharing, hospitality, and healthcare
Millions of people, by choice or circumstance, take advantage of the sharing economy, an economic model based on peer-to-peer sharing of goods and services. Some of the largest contributors and most...
UX research reveals common concerns from HCPs about telehealth technology
HCPs and Telehealth by Chris Goesel, Kamila Lada Part 1 ∙ UX research reveals common concerns from HCPs about telehealth technology Pharmaceutical manufacturers and health IT developers are looking...
So, your recruit fell apart… now what?
You have written the screener, kicked off your recruit weeks before the study, you keep in regular communication with the recruiter and things seem to be going well. You are at the Friday before...
7 insights from the 2019 HFES Health Care Symposium
The Bold Insight team offers some key insights from the conference, most from the medical and drug delivery device track, but some general insights as well.
Product design: Why it’s important to see behavior
As designers, we assume users will behave the way we expect them to behave. Unfortunately for us, humans are unpredictable … attempts to model behavior typically predict less than 10% of actions....
Is a product still usable if the user has to “get used to it”?
During usability, when participants have trouble using something we often hear ‘I could do better but I’d just have to get used to it.’ This is a common phrase; it typically means there are...
Research shows big payoff when design includes voice of the user
Arriving at a fantastic design rarely happens by magic or luck. More typically, it occurs through a great deal of work … including revisions, iterations, and seeking out the voice of the user. We...
6 UX trends for 2019
The bold future of UX: How new tech will shape the industry Part 6 ∙ 6 UX trends for 2019 There are reasons to be both optimistic and somewhat cautious about what’s coming in 2019 for the UX...
A Bold year to remember!
Bold Insight started out small, much like my former company 20 years earlier, User Centric, where a few set off with lofty ideas and a plan. But this time, we are smarter. We learned from the...
UX and sustainability: What is our role as researchers?
Earlier this year, I was a part of a formative study for a pharmaceutical manufacturer to investigate patients’ opinions about a new liquid medication delivery device. It was a daily dose that came...
Four things to keep in mind when conducting on-the-road UX research
There are many facets of the technological renaissance currently underway in the automotive industry. Development in areas such as infotainment, connectivity, and autonomous driving are...
When building next gen fintech, start with research in Africa
The bold future of UX: How new tech will shape the industry Part 5 ∙ When building next gen fintech, start with research in Africa The finance industry is changing in massive ways as digital...
When it comes to voice print UX, what is our role as researchers?
During a recent study, we asked participants how long they thought they would have to speak in order for their voice to be uniquely recognized (i.e., voice print). While their estimates varied...
Is customer channel-hopping hiding UX problems?
As a company with many channels, you should always be looking at the ways in which customers connect with you. Movement across channels often reflects customer choice, but it also may reveal poor UX...
UX principles for robot design: Have we begun to baseline?
The bold future of UX: How new tech will shape the industry Part 4 ∙ UX principles for robot design: Have we begun to baseline? In a previous post, I discussed the challenges of designing a user...
AI benefits from GPU, not CPU advancements
A quick follow-up to our blog posts about AI… The name of the game is no longer Moore's Law where we see processors getting exponentially faster. AI technology is driven not by computing processes...
The critical component missing from AI technology
The bold future of UX: How new tech will shape the industry Part 3 ∙ The critical component missing from AI technology In our last post on artificial intelligence (AI) , we discussed the three...
Three things to improve acceptance of AI
The bold future of UX: How new tech will shape the industry Part 2 ∙ Three things to improve acceptance of AI Artificial Intelligence (AI) is one of the hottest topics in tech right now....
Recruiting methods and study logistics for human factors and user research
Minimizing bias and mitigating risks to validity Earlier this month we attended the 4th Annual Human Factors Excellence for Medical Device Design. We had a great time connecting with clients and...
Singularity and the potential impact on UX design principles
The bold future of UX: How new tech will shape the industry Part 1 ∙ Singularity and the potential impact on UX design principles The times they are a-changin’. I know it’s a corny, overused refrain...
Am I satisfied or stuck? The impact of ecosystems on household users
The idea of connected devices and a connected home fascinates me – I’m all for anything that makes my life more convenient! I have Alexa in pretty much every room of my house; she’s even in my car....
UX and Brand: Delivering on the promise of experience strategy
An interview with Carlos Manalo (Co-Founder at The Office of Experience) and Gavin Lew (Managing Director, Bold Insight). What is the history with Bold Insight and The Office of Experience?...
When designing an experience, are you really thinking about the customer first?
I recently completed a training to become a certified UX-PM trainer. While I’ve worked in the UX field for the last 7 years, going through this training was a nice, compact reminder of how to...
UX project logistics: choosing the right vendors for project success
When we start planning UX projects for our clients, one of the main things that we keep in mind is that one size does NOT fit all. Every client has different needs due to method, target user...
Reclassifying diabetes: 3 implications for product design
Currently, diabetes is diagnosed as either Type 1 or Type 2 (setting aside gestational diabetes). Research has suggested that diabetes should be reclassified into multiple separate diseases; a group...
Designing your POS so it’s not a POS
Point-of-sale (POS) interfaces are increasingly consumer facing. No longer limited to employee use, the customer often places their own order. Or, if the order is entered by the employee, the...
FDA’s digital health precertification program emphasizes importance of post-market surveillance
Post-market surveillance is already an important component of human factors analyses that inform the development of any safe and effective medical device. For manufacturers of Software as a Medical...
Confirmation Fatigue: Enough with the reminders already!
I just switched phones from iOS to Android. In re-creating my new phone environment, I was irritated by how many apps and settings I had to confirm. Later in the day, I got an email from my dentist...
5 takeaways for human factors practitioners from the HFES Health Care Symposium FDA workshops
Pre-Symposium U.S. Food and Drug Administration (FDA) workshops have become the norm over the past few years at the annual International Symposium on Human Factors and Ergonomics in Health Care....
In-vehicle UX research: Here’s one recommendation that hasn’t changed in 10 years
After recently conducting research on drivers’ experience with technology in their vehicles, I reflected on what has changed about that experience in the last 10 years…. and what hasn’t changed. The...
The future of fan engagement: How do you measure goosebumps?
One of the CES presentations I attended was a panel in the sports technology track called, The Future of Fan Engagement. The panel discussed cutting-edge research in the sports tech market and...
Designing for Voice: The next phase of UX design
Good design involves understanding and incorporating core UX elements (people, environment, and tasks), but frictionless voice UI design needs more: UX designers need to understand the idiosyncrasies of voice as a medium. What we learn, and how those insights are translated into a voice interface design is a new challenge for UX design.
Just in time for the Super Bowl – A football metaphor for UX research and design
We thought we’d have a little fun and, at the same time, share our perspectives on the relationship between user research and user-centered design via gridiron metaphor.
The time for a better UX in digital therapeutics is now
If history has shown that payer behavior tends to shift once a critical mass has been achieved, and we are on the precipice of achieving that critical mass for digital therapeutics, having a “user friendly solution” is about to replace “having a reimbursable solution” as the #1 factor affecting physician prescribing behavior.
3 UX Trends Shaping Healthcare in 2021
The healthcare industry continues to evolve its use of smart devices, ranging from wearable technology to remote monitoring, but with innovation brings new obstacles in meeting patients’ needs. As UX researchers and designers, we have played a key role in helping design solutions to these complex...
Reflecting on an unprecedented year with mixed emotions
It is with many emotions that we reflect on the one-year mark since the world shut down. We are filled with sadness over the loss of life and for loved ones that continue to be impacted by COVID-19. At the same time, we’re filled with hope. There will be many articles that accompany this somber...
Ageism and technology UX: Designing for seniors
For most of us, keeping up with the latest tech updates is exhausting, but for my 90-year-old father it is impossible. I get phone calls from him every day because I am the only one he seems to be able to reach when he tries to use his phone. He pushes so many buttons on his phone that he gets...
Race & Research: Designing with equity
An interview with Dr. Enid Montague Designing products and systems with equity in mind impacts every domain: civics, voting, healthcare, technology, banking, cars, etc. As we continue to learn, many human-centered systems are not inclusive to all groups of people. So, this raises the question,...
5 tips to mitigate use-related risk for pre-filled syringes and other injection devices
With years of experience conducting human factors research with injection devices, we wanted to share some data-driven insights to those involved in the product development for these devices. We have pulled together five research and design tips to mitigate use-related risk for injection devices:...
What we’ve learned from six months of in-person research during COVID
When COVID-19 first reared its ugly head, the global UX community was one of many that reacted in despair as we considered the future of our work: How were we going to work in these unprecedented times? How could we work safely with people when we were advised to not be around one another? As a...
Physicians and specialists weigh in on telehealth improvements
Both patients and clinics have had to rapidly adopt to telehealth due to safety concerns associated with in-person visits. Last summer, we published a blog post highlighting common areas of concern that healthcare professionals (HCPs) have when using telehealth. We suspected a gap between...
Overcoming remote research challenges: How to ask questions to get better data
As researchers, we know the importance and power of asking a good question. When the question is good, the answer you receive is more specific, detailed, and insightful. When the question is not the best, participants tend to ramble, answer vaguely, or completely miss the question’s intent. Remote...
It’s coming to your website! UX will factor into Google search rankings
If you were waiting for a time to revamp your website, the time has arrived. Google recently announced that it will factor website user experience (UX) into search results. Sites with great UX that deliver on users’ needs and expectations while delighting and engaging visitors will be prioritized...
Working from home: Tips for designing your workspace from an ergonomics expert
For those of us who are new to working from home full time, it may have taken a few months of quarantine for the importance of a well-designed home office to really set in. As more people plan to shift to fully-remote office work even after the pandemic is over, now is a great time to consider...
The art of asking “why” in user research: 3 lessons from a toddler
Anyone who has spent time with an inquisitive toddler knows how persistently they ask “Why?” about anything and everything. As researchers, we have important lessons to learn from their curiosity: 1. Toddlers’ questioning feels repetitive and bombarding; asking “why” requires tact. Think back to...
New Blog Series: Bold Insight and Orthogonal share insights about getting medical devices to market faster
Given the multidisciplinary nature of MedTech and connected health, we have the opportunity to work with a wide variety of professionals including engineers of many stripes, scientists, researchers, designers, experts in regulatory, and quality management. Our collaborations with the talented UX...
Rethinking experiences: UX and human factors research can help companies develop safe, contactless designs
Up until this point, customers have been rewarded with a tactile-focused, sensory-filled experience with…almost everything. From the touchscreens on their phones to test driving a new car, humans have developed a tactile relationship with technology and design. The problem with creating a...
Three considerations when conducting research with live interpretation
With global partners and clients, one of the first obstacles to overcome during user research is addressing a language barrier. If any of the connections in the figure below are hindered by a language barrier, the research would be unable to progress.Using real-time interpretation helps to...
Remote UX research can reveal 5 key insights for auto manufacturers
While COVID and social distancing poses challenges to automotive research, it also provides unique opportunities to assess the in-vehicle experience and identify opportunities in future makes and models. User feedback on what they like, dislike, or find confusing about their current vehicle can...
Will participants show for fieldwork?
Let’s be real: While some aspects of a physical product like a medical device or home appliance can be evaluated over Zoom, there are certain experiences that can only be measured in person as it requires physical interaction interact with the device. As locations relax shelter-in-place...
Webisode: Possible impact if in-person human factors research is not considered essential
As an industry, we’ve done a lot thinking about the impact of COVID-19 on research that informs the development and commercialization of safe and effective medical devices. In this webisode, Bold Insight’s Managing Partner Korey Johnson describes why at least some of this research must be...
Now is the ideal time to improve the UX of your mobile app
The impacts resulting from coronavirus are vast, and many of us hope to identify some things that can be made better because of it. One silver lining may be that it is the ideal time for service-based companies to invest in UX research to improve and enhance the design of their mobile apps. Bold...
Human factors research in the times of COVID
How to continue to support development of safe and effective medical devices Many thought pieces are being pushed out around what remote research methods are available to replace research that would have otherwise been conducted in person if not for COVID. We’ve published some ourselves (Three...
Three tips for conducting contextual research remotely
Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be ideal, circumstances may warrant a more flexible approach to contextual research. Here are three...
COVID-19: Using human factors and UX to make a positive impact
“How can we help?” This is a question we have found ourselves asking both personally and professionally amidst unprecedented events caused by COVID-19. As a company, over half of our work is involved in healthcare, so we feel invested to help solve these problems. From working alongside our...
Is FMEA inadequate for human factors analyses?
As part of the overall human factors effort associated with the development of a medical device, critical tasks1 must be determined and evaluated. To support testing of critical tasks related to a device, it is necessary to have a clear understanding of the hazards associated with use of the...
Pros and cons of remote moderated testing: Considerations for ongoing research during COVID-19
It does not matter what you do for a living, where you do it, or who you do it for – the global spread of COVID-19 has impacted how we work in one way or another. UX research is no different. At a time when travel and face-to-face communication are viewed more as risks than benefits, Bold Insight...
What we do matters: A Bold mission
We are frequently reminded, as user experience (UX) and human factors (HF) researchers, that our work matters. We research products that impact millions of lives; whether it is to design a safer and easier-to-use medical device, a more efficient and less frustrating call center experience, or new...
Be the student: 3 tips to be a better UX research moderator
I recently attended a conference on human factors and medical devices. In one session, on the topic of moderating usability test sessions, the speaker used the phrase “Be the student” to describe the attitude the moderator should have when conducting this type of research. That is, while the...
Care to share? UX considerations of the sharing economy for ridesharing, hospitality, and healthcare
Millions of people, by choice or circumstance, take advantage of the sharing economy, an economic model based on peer-to-peer sharing of goods and services. Some of the largest contributors and most well-known players in this game are companies that offer ridesharing, short-term accommodation,...
UX research reveals common concerns from HCPs about telehealth technology
HCPs and Telehealth by Chris Goesel, Kamila Lada Part 1 ∙ UX research reveals common concerns from HCPs about telehealth technology Pharmaceutical manufacturers and health IT developers are looking for ways to incorporate features into products that increase and improve communication channels...
So, your recruit fell apart… now what?
You have written the screener, kicked off your recruit weeks before the study, you keep in regular communication with the recruiter and things seem to be going well. You are at the Friday before your study and you only have one slot to fill. Your recruiter is confident and you are feeling good!...
7 insights from the 2019 HFES Health Care Symposium
The Bold Insight team offers some key insights from the conference, most from the medical and drug delivery device track, but some general insights as well.
Product design: Why it’s important to see behavior
As designers, we assume users will behave the way we expect them to behave. Unfortunately for us, humans are unpredictable … attempts to model behavior typically predict less than 10% of actions. Consider the Theory of Planned Behavior, which suggests behaviors depend on an individual’s attitude,...
Is a product still usable if the user has to “get used to it”?
During usability, when participants have trouble using something we often hear ‘I could do better but I’d just have to get used to it.’ This is a common phrase; it typically means there are usability issues. But maybe something more subtle is at play. Sometimes the designs we test are not expected...
Research shows big payoff when design includes voice of the user
Arriving at a fantastic design rarely happens by magic or luck. More typically, it occurs through a great deal of work … including revisions, iterations, and seeking out the voice of the user. We know this. It makes sense. Yet, stakeholders still cut design cycles short because they can’t be sure...
6 UX trends for 2019
The bold future of UX: How new tech will shape the industry Part 6 ∙ 6 UX trends for 2019 There are reasons to be both optimistic and somewhat cautious about what’s coming in 2019 for the UX industry. Walking through the expansive halls of CES, as I have done every year for the last 10 years,...
A Bold year to remember!
Bold Insight started out small, much like my former company 20 years earlier, User Centric, where a few set off with lofty ideas and a plan. But this time, we are smarter. We learned from the growing pains, the corporate red tape, and how to run a business better to ultimately benefit our clients....
UX and sustainability: What is our role as researchers?
Earlier this year, I was a part of a formative study for a pharmaceutical manufacturer to investigate patients’ opinions about a new liquid medication delivery device. It was a daily dose that came in one-time-use bottles made of plastic, meaning patients would have to dispose of approximately 30...
Four things to keep in mind when conducting on-the-road UX research
There are many facets of the technological renaissance currently underway in the automotive industry. Development in areas such as infotainment, connectivity, and autonomous driving are fundamentally altering the in-car experience; the extent to which these developments are implemented...
When building next gen fintech, start with research in Africa
The bold future of UX: How new tech will shape the industry Part 5 ∙ When building next gen fintech, start with research in Africa The finance industry is changing in massive ways as digital technologies advance. For the next installment of our Bold Future of UX blog series, we look at how the...
When it comes to voice print UX, what is our role as researchers?
During a recent study, we asked participants how long they thought they would have to speak in order for their voice to be uniquely recognized (i.e., voice print). While their estimates varied widely - from 30 seconds to 30 minutes - most people said about three to five minutes. The reality is,...
Is customer channel-hopping hiding UX problems?
As a company with many channels, you should always be looking at the ways in which customers connect with you. Movement across channels often reflects customer choice, but it also may reveal poor UX in a channel. In other words, ‘channel hopping’ is often driven by a failure of usability or a lack...
UX principles for robot design: Have we begun to baseline?
The bold future of UX: How new tech will shape the industry Part 4 ∙ UX principles for robot design: Have we begun to baseline? In a previous post, I discussed the challenges of designing a user experience for AI and how it needs three components to truly deliver on the promise of the technology:...
AI benefits from GPU, not CPU advancements
A quick follow-up to our blog posts about AI… The name of the game is no longer Moore's Law where we see processors getting exponentially faster. AI technology is driven not by computing processes of the past, but from an evolution beyond central processing unit (CPU) advances to graphics...
The critical component missing from AI technology
The bold future of UX: How new tech will shape the industry Part 3 ∙ The critical component missing from AI technology In our last post on artificial intelligence (AI) , we discussed the three pillars that AI needs to consider to be successful: context, interaction, and trust. In this post, we...
Three things to improve acceptance of AI
The bold future of UX: How new tech will shape the industry Part 2 ∙ Three things to improve acceptance of AI Artificial Intelligence (AI) is one of the hottest topics in tech right now. Conversations around AI inevitably lead to dreams of a world where a computer is predicting every need one...
Recruiting methods and study logistics for human factors and user research
Minimizing bias and mitigating risks to validity Earlier this month we attended the 4th Annual Human Factors Excellence for Medical Device Design. We had a great time connecting with clients and colleagues (and gave away some awesome cooler backpacks). We also enjoyed the conference topics ranging...
Singularity and the potential impact on UX design principles
The bold future of UX: How new tech will shape the industry Part 1 ∙ Singularity and the potential impact on UX design principles The times they are a-changin’. I know it’s a corny, overused refrain but I don’t think that it has ever been truer. Technology, as well as its impact on society, is...
Am I satisfied or stuck? The impact of ecosystems on household users
The idea of connected devices and a connected home fascinates me – I’m all for anything that makes my life more convenient! I have Alexa in pretty much every room of my house; she’s even in my car. However, as I expand my connected home network, I have struggled with setting up additional devices...
UX and Brand: Delivering on the promise of experience strategy
An interview with Carlos Manalo (Co-Founder at The Office of Experience) and Gavin Lew (Managing Director, Bold Insight). What is the history with Bold Insight and The Office of Experience? Gavin: Over the last few years, the impact of user experience (UX) on an organization’s brand has...
When designing an experience, are you really thinking about the customer first?
I recently completed a training to become a certified UX-PM trainer. While I’ve worked in the UX field for the last 7 years, going through this training was a nice, compact reminder of how to integrate UX into the overall product design experience. It was a great opportunity to think big picture,...
UX project logistics: choosing the right vendors for project success
When we start planning UX projects for our clients, one of the main things that we keep in mind is that one size does NOT fit all. Every client has different needs due to method, target user population, stimuli, or even personal preferences for where the research should take place. Because of...
Reclassifying diabetes: 3 implications for product design
Currently, diabetes is diagnosed as either Type 1 or Type 2 (setting aside gestational diabetes). Research has suggested that diabetes should be reclassified into multiple separate diseases; a group of scientists in Scandinavia argues for 5 (where others argue for as many as 11). Either way, one...
Designing your POS so it’s not a POS
Point-of-sale (POS) interfaces are increasingly consumer facing. No longer limited to employee use, the customer often places their own order. Or, if the order is entered by the employee, the customer frequently sees a more detailed order summary than has traditionally been presented. On a recent...
FDA’s digital health precertification program emphasizes importance of post-market surveillance
Post-market surveillance is already an important component of human factors analyses that inform the development of any safe and effective medical device. For manufacturers of Software as a Medical Device (SaMD) that elect to participate in the FDA’s Digital Health Software Precertification...
Confirmation Fatigue: Enough with the reminders already!
I just switched phones from iOS to Android. In re-creating my new phone environment, I was irritated by how many apps and settings I had to confirm. Later in the day, I got an email from my dentist office asking me to confirm my appointment. Then I made a reservation for dinner on an app, yet the...
5 takeaways for human factors practitioners from the HFES Health Care Symposium FDA workshops
Pre-Symposium U.S. Food and Drug Administration (FDA) workshops have become the norm over the past few years at the annual International Symposium on Human Factors and Ergonomics in Health Care. This year, both Center for Drug Evaluation and Research (CDER) and Center for Devices and Radiological...
In-vehicle UX research: Here’s one recommendation that hasn’t changed in 10 years
After recently conducting research on drivers’ experience with technology in their vehicles, I reflected on what has changed about that experience in the last 10 years…. and what hasn’t changed. The availability of customized, on-demand, and context-appropriate information in in-vehicle displays...
The future of fan engagement: How do you measure goosebumps?
One of the CES presentations I attended was a panel in the sports technology track called, The Future of Fan Engagement. The panel discussed cutting-edge research in the sports tech market and perspectives on the relationship between emergent media technologies and sports fandom. Sandra Lopez,...
Designing for Voice: The next phase of UX design
Good design involves understanding and incorporating core UX elements (people, environment, and tasks), but frictionless voice UI design needs more: UX designers need to understand the idiosyncrasies of voice as a medium. What we learn, and how those insights are translated into a voice interface design is a new challenge for UX design.
Just in time for the Super Bowl – A football metaphor for UX research and design
We thought we’d have a little fun and, at the same time, share our perspectives on the relationship between user research and user-centered design via gridiron metaphor.
The time for a better UX in digital therapeutics is now
If history has shown that payer behavior tends to shift once a critical mass has been achieved, and we are on the precipice of achieving that critical mass for digital therapeutics, having a “user friendly solution” is about to replace “having a reimbursable solution” as the #1 factor affecting physician prescribing behavior.
Remote UX research can reveal 5 key insights for auto manufacturers
While COVID and social distancing poses challenges to automotive research, it also provides unique opportunities to assess the in-vehicle experience and identify opportunities in future makes and...
Four things to keep in mind when conducting on-the-road UX research
There are many facets of the technological renaissance currently underway in the automotive industry. Development in areas such as infotainment, connectivity, and autonomous driving are...
When designing an experience, are you really thinking about the customer first?
I recently completed a training to become a certified UX-PM trainer. While I’ve worked in the UX field for the last 7 years, going through this training was a nice, compact reminder of how to...
In-vehicle UX research: Here’s one recommendation that hasn’t changed in 10 years
After recently conducting research on drivers’ experience with technology in their vehicles, I reflected on what has changed about that experience in the last 10 years…. and what hasn’t changed. The...
Remote UX research can reveal 5 key insights for auto manufacturers
While COVID and social distancing poses challenges to automotive research, it also provides unique opportunities to assess the in-vehicle experience and identify opportunities in future makes and models. User feedback on what they like, dislike, or find confusing about their current vehicle can...
Four things to keep in mind when conducting on-the-road UX research
There are many facets of the technological renaissance currently underway in the automotive industry. Development in areas such as infotainment, connectivity, and autonomous driving are fundamentally altering the in-car experience; the extent to which these developments are implemented...
When designing an experience, are you really thinking about the customer first?
I recently completed a training to become a certified UX-PM trainer. While I’ve worked in the UX field for the last 7 years, going through this training was a nice, compact reminder of how to integrate UX into the overall product design experience. It was a great opportunity to think big picture,...
In-vehicle UX research: Here’s one recommendation that hasn’t changed in 10 years
After recently conducting research on drivers’ experience with technology in their vehicles, I reflected on what has changed about that experience in the last 10 years…. and what hasn’t changed. The availability of customized, on-demand, and context-appropriate information in in-vehicle displays...
It’s coming to your website! UX will factor into Google search rankings
If you were waiting for a time to revamp your website, the time has arrived. Google recently announced that it will factor website user experience (UX) into search results. Sites with great UX that...
Rethinking experiences: UX and human factors research can help companies develop safe, contactless designs
Up until this point, customers have been rewarded with a tactile-focused, sensory-filled experience with…almost everything. From the touchscreens on their phones to test driving a new car, humans...
When building next gen fintech, start with research in Africa
The bold future of UX: How new tech will shape the industry Part 5 ∙ When building next gen fintech, start with research in Africa The finance industry is changing in massive ways as digital...
Am I satisfied or stuck? The impact of ecosystems on household users
The idea of connected devices and a connected home fascinates me – I’m all for anything that makes my life more convenient! I have Alexa in pretty much every room of my house; she’s even in my car....
Designing your POS so it’s not a POS
Point-of-sale (POS) interfaces are increasingly consumer facing. No longer limited to employee use, the customer often places their own order. Or, if the order is entered by the employee, the...
It’s coming to your website! UX will factor into Google search rankings
If you were waiting for a time to revamp your website, the time has arrived. Google recently announced that it will factor website user experience (UX) into search results. Sites with great UX that deliver on users’ needs and expectations while delighting and engaging visitors will be prioritized...
Rethinking experiences: UX and human factors research can help companies develop safe, contactless designs
Up until this point, customers have been rewarded with a tactile-focused, sensory-filled experience with…almost everything. From the touchscreens on their phones to test driving a new car, humans have developed a tactile relationship with technology and design. The problem with creating a...
When building next gen fintech, start with research in Africa
The bold future of UX: How new tech will shape the industry Part 5 ∙ When building next gen fintech, start with research in Africa The finance industry is changing in massive ways as digital technologies advance. For the next installment of our Bold Future of UX blog series, we look at how the...
Am I satisfied or stuck? The impact of ecosystems on household users
The idea of connected devices and a connected home fascinates me – I’m all for anything that makes my life more convenient! I have Alexa in pretty much every room of my house; she’s even in my car. However, as I expand my connected home network, I have struggled with setting up additional devices...
Designing your POS so it’s not a POS
Point-of-sale (POS) interfaces are increasingly consumer facing. No longer limited to employee use, the customer often places their own order. Or, if the order is entered by the employee, the customer frequently sees a more detailed order summary than has traditionally been presented. On a recent...
Reflecting on an unprecedented year with mixed emotions
It is with many emotions that we reflect on the one-year mark since the world shut down. We are filled with sadness over the loss of life and for loved ones that continue to be impacted by COVID-19....
Bold Insight presents on AI and remote testing at UX Masterclass
Bold Insight Managing Partners Bob Schumacher and Gavin Lew will present at the 16th UX Masterclass on December 4-5, 2020. This year, the conference will be held virtually and is hosted by...
What we’ve learned from six months of in-person research during COVID
When COVID-19 first reared its ugly head, the global UX community was one of many that reacted in despair as we considered the future of our work: How were we going to work in these unprecedented...
Bold Insight’s Gavin Lew to present at Intellus Worldwide Fall vForum
Like many conferences, the shift to a virtual format will apply to this year’s Intellus Worldwide Summit. The Fall vForum will extend over four days and highlight topics that are top of mind for the healthcare insights and analytics community.
Physicians and specialists weigh in on telehealth improvements
Both patients and clinics have had to rapidly adopt to telehealth due to safety concerns associated with in-person visits. Last summer, we published a blog post highlighting common areas of concern...
Rethinking experiences: UX and human factors research can help companies develop safe, contactless designs
Up until this point, customers have been rewarded with a tactile-focused, sensory-filled experience with…almost everything. From the touchscreens on their phones to test driving a new car, humans...
Bold Insight resumes in-person research, considered Essential business for healthcare-related research
Bold Insight conducts research that informs the development of safe and effective products, including medical devices. The portion of the research that is related to the commercialization of medical...
Will participants show for fieldwork?
Let’s be real: While some aspects of a physical product like a medical device or home appliance can be evaluated over Zoom, there are certain experiences that can only be measured in person as it...
Webisode: Possible impact if in-person human factors research is not considered essential
As an industry, we’ve done a lot thinking about the impact of COVID-19 on research that informs the development and commercialization of safe and effective medical devices. In this webisode, Bold...
Now is the ideal time to improve the UX of your mobile app
The impacts resulting from coronavirus are vast, and many of us hope to identify some things that can be made better because of it. One silver lining may be that it is the ideal time for...
Human factors research in the times of COVID
How to continue to support development of safe and effective medical devices Many thought pieces are being pushed out around what remote research methods are available to replace research that would...
Three tips for conducting contextual research remotely
Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be...
COVID-19: Using human factors and UX to make a positive impact
“How can we help?” This is a question we have found ourselves asking both personally and professionally amidst unprecedented events caused by COVID-19. As a company, over half of our work is...
Bold Insight takes steps to help ensure successful global user research and data capture during times of restricted travel
UPDATED ON MARCH 31, 2020 Bold Insight has been keeping abreast of all COVID-19 impacts to research, and we are well prepared to deal with implications. Managing Partner Gavin Lew has...
Pros and cons of remote moderated testing: Considerations for ongoing research during COVID-19
It does not matter what you do for a living, where you do it, or who you do it for – the global spread of COVID-19 has impacted how we work in one way or another. UX research is no different. At a...
Reflecting on an unprecedented year with mixed emotions
It is with many emotions that we reflect on the one-year mark since the world shut down. We are filled with sadness over the loss of life and for loved ones that continue to be impacted by COVID-19. At the same time, we’re filled with hope. There will be many articles that accompany this somber...
Bold Insight presents on AI and remote testing at UX Masterclass
Bold Insight Managing Partners Bob Schumacher and Gavin Lew will present at the 16th UX Masterclass on December 4-5, 2020. This year, the conference will be held virtually and is hosted by PeepalDesign and UXalliance. The conference theme, The Changing Faces of UX: Global perspectives, will...
What we’ve learned from six months of in-person research during COVID
When COVID-19 first reared its ugly head, the global UX community was one of many that reacted in despair as we considered the future of our work: How were we going to work in these unprecedented times? How could we work safely with people when we were advised to not be around one another? As a...
Bold Insight’s Gavin Lew to present at Intellus Worldwide Fall vForum
Like many conferences, the shift to a virtual format will apply to this year’s Intellus Worldwide Summit. The Fall vForum will extend over four days and highlight topics that are top of mind for the healthcare insights and analytics community.
Physicians and specialists weigh in on telehealth improvements
Both patients and clinics have had to rapidly adopt to telehealth due to safety concerns associated with in-person visits. Last summer, we published a blog post highlighting common areas of concern that healthcare professionals (HCPs) have when using telehealth. We suspected a gap between...
Rethinking experiences: UX and human factors research can help companies develop safe, contactless designs
Up until this point, customers have been rewarded with a tactile-focused, sensory-filled experience with…almost everything. From the touchscreens on their phones to test driving a new car, humans have developed a tactile relationship with technology and design. The problem with creating a...
Bold Insight resumes in-person research, considered Essential business for healthcare-related research
Bold Insight conducts research that informs the development of safe and effective products, including medical devices. The portion of the research that is related to the commercialization of medical devices is therefore considered Essential Business as defined in Illinois Executive Order 2020-32...
Will participants show for fieldwork?
Let’s be real: While some aspects of a physical product like a medical device or home appliance can be evaluated over Zoom, there are certain experiences that can only be measured in person as it requires physical interaction interact with the device. As locations relax shelter-in-place...
Webisode: Possible impact if in-person human factors research is not considered essential
As an industry, we’ve done a lot thinking about the impact of COVID-19 on research that informs the development and commercialization of safe and effective medical devices. In this webisode, Bold Insight’s Managing Partner Korey Johnson describes why at least some of this research must be...
Now is the ideal time to improve the UX of your mobile app
The impacts resulting from coronavirus are vast, and many of us hope to identify some things that can be made better because of it. One silver lining may be that it is the ideal time for service-based companies to invest in UX research to improve and enhance the design of their mobile apps. Bold...
Human factors research in the times of COVID
How to continue to support development of safe and effective medical devices Many thought pieces are being pushed out around what remote research methods are available to replace research that would have otherwise been conducted in person if not for COVID. We’ve published some ourselves (Three...
Three tips for conducting contextual research remotely
Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be ideal, circumstances may warrant a more flexible approach to contextual research. Here are three...
COVID-19: Using human factors and UX to make a positive impact
“How can we help?” This is a question we have found ourselves asking both personally and professionally amidst unprecedented events caused by COVID-19. As a company, over half of our work is involved in healthcare, so we feel invested to help solve these problems. From working alongside our...
Bold Insight takes steps to help ensure successful global user research and data capture during times of restricted travel
UPDATED ON MARCH 31, 2020 Bold Insight has been keeping abreast of all COVID-19 impacts to research, and we are well prepared to deal with implications. Managing Partner Gavin Lew has experienced widespread, project-impacting challenges like this in the past and commented, "we realize that...
Pros and cons of remote moderated testing: Considerations for ongoing research during COVID-19
It does not matter what you do for a living, where you do it, or who you do it for – the global spread of COVID-19 has impacted how we work in one way or another. UX research is no different. At a time when travel and face-to-face communication are viewed more as risks than benefits, Bold Insight...
Ageism and technology UX: Designing for seniors
For most of us, keeping up with the latest tech updates is exhausting, but for my 90-year-old father it is impossible. I get phone calls from him every day because I am the only one he seems to be...
What we’ve learned from six months of in-person research during COVID
When COVID-19 first reared its ugly head, the global UX community was one of many that reacted in despair as we considered the future of our work: How were we going to work in these unprecedented...
It’s coming to your website! UX will factor into Google search rankings
If you were waiting for a time to revamp your website, the time has arrived. Google recently announced that it will factor website user experience (UX) into search results. Sites with great UX that...
Working from home: Tips for designing your workspace from an ergonomics expert
For those of us who are new to working from home full time, it may have taken a few months of quarantine for the importance of a well-designed home office to really set in. As more people plan to...
The art of asking “why” in user research: 3 lessons from a toddler
Anyone who has spent time with an inquisitive toddler knows how persistently they ask “Why?” about anything and everything. As researchers, we have important lessons to learn from their curiosity:...
Rethinking experiences: UX and human factors research can help companies develop safe, contactless designs
Up until this point, customers have been rewarded with a tactile-focused, sensory-filled experience with…almost everything. From the touchscreens on their phones to test driving a new car, humans...
Now is the ideal time to improve the UX of your mobile app
The impacts resulting from coronavirus are vast, and many of us hope to identify some things that can be made better because of it. One silver lining may be that it is the ideal time for...
Three tips for conducting contextual research remotely
Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be...
Care to share? UX considerations of the sharing economy for ridesharing, hospitality, and healthcare
Millions of people, by choice or circumstance, take advantage of the sharing economy, an economic model based on peer-to-peer sharing of goods and services. Some of the largest contributors and most...
Research shows big payoff when design includes voice of the user
Arriving at a fantastic design rarely happens by magic or luck. More typically, it occurs through a great deal of work … including revisions, iterations, and seeking out the voice of the user. We...
6 UX trends for 2019
The bold future of UX: How new tech will shape the industry Part 6 ∙ 6 UX trends for 2019 There are reasons to be both optimistic and somewhat cautious about what’s coming in 2019 for the UX...
A Bold year to remember!
Bold Insight started out small, much like my former company 20 years earlier, User Centric, where a few set off with lofty ideas and a plan. But this time, we are smarter. We learned from the...
UX and sustainability: What is our role as researchers?
Earlier this year, I was a part of a formative study for a pharmaceutical manufacturer to investigate patients’ opinions about a new liquid medication delivery device. It was a daily dose that came...
Four things to keep in mind when conducting on-the-road UX research
There are many facets of the technological renaissance currently underway in the automotive industry. Development in areas such as infotainment, connectivity, and autonomous driving are...
Is customer channel-hopping hiding UX problems?
As a company with many channels, you should always be looking at the ways in which customers connect with you. Movement across channels often reflects customer choice, but it also may reveal poor UX...
UX and Brand: Delivering on the promise of experience strategy
An interview with Carlos Manalo (Co-Founder at The Office of Experience) and Gavin Lew (Managing Director, Bold Insight). What is the history with Bold Insight and The Office of Experience?...
When designing an experience, are you really thinking about the customer first?
I recently completed a training to become a certified UX-PM trainer. While I’ve worked in the UX field for the last 7 years, going through this training was a nice, compact reminder of how to...
UX project logistics: choosing the right vendors for project success
When we start planning UX projects for our clients, one of the main things that we keep in mind is that one size does NOT fit all. Every client has different needs due to method, target user...
Confirmation Fatigue: Enough with the reminders already!
I just switched phones from iOS to Android. In re-creating my new phone environment, I was irritated by how many apps and settings I had to confirm. Later in the day, I got an email from my dentist...
Webisode: Global user research — where to start
Managing Partner, Bob Schumacher offers insights on getting started with global research in part three of this three-part webisode series. Webisode 1 - Why invest in global research? Webisode 2 -...
Webisode: Global user research — things to think about
Bob Schumacher outlines design localization and its impact on global user research in part two of this three-part series. Webisode 1 -Why invest in...
Webisode: Why invest in global user research?
Managing Partner, Bob Schumacher, editor of The Handbook of Global User Research, breaks down the benefits of global research in part one of this three-part webisode series. Webisode 2 - Global User...
Just in time for the Super Bowl – A football metaphor for UX research and design
We thought we’d have a little fun and, at the same time, share our perspectives on the relationship between user research and user-centered design via gridiron metaphor.
Ageism and technology UX: Designing for seniors
For most of us, keeping up with the latest tech updates is exhausting, but for my 90-year-old father it is impossible. I get phone calls from him every day because I am the only one he seems to be able to reach when he tries to use his phone. He pushes so many buttons on his phone that he gets...
What we’ve learned from six months of in-person research during COVID
When COVID-19 first reared its ugly head, the global UX community was one of many that reacted in despair as we considered the future of our work: How were we going to work in these unprecedented times? How could we work safely with people when we were advised to not be around one another? As a...
It’s coming to your website! UX will factor into Google search rankings
If you were waiting for a time to revamp your website, the time has arrived. Google recently announced that it will factor website user experience (UX) into search results. Sites with great UX that deliver on users’ needs and expectations while delighting and engaging visitors will be prioritized...
Working from home: Tips for designing your workspace from an ergonomics expert
For those of us who are new to working from home full time, it may have taken a few months of quarantine for the importance of a well-designed home office to really set in. As more people plan to shift to fully-remote office work even after the pandemic is over, now is a great time to consider...
The art of asking “why” in user research: 3 lessons from a toddler
Anyone who has spent time with an inquisitive toddler knows how persistently they ask “Why?” about anything and everything. As researchers, we have important lessons to learn from their curiosity: 1. Toddlers’ questioning feels repetitive and bombarding; asking “why” requires tact. Think back to...
Rethinking experiences: UX and human factors research can help companies develop safe, contactless designs
Up until this point, customers have been rewarded with a tactile-focused, sensory-filled experience with…almost everything. From the touchscreens on their phones to test driving a new car, humans have developed a tactile relationship with technology and design. The problem with creating a...
Now is the ideal time to improve the UX of your mobile app
The impacts resulting from coronavirus are vast, and many of us hope to identify some things that can be made better because of it. One silver lining may be that it is the ideal time for service-based companies to invest in UX research to improve and enhance the design of their mobile apps. Bold...
Three tips for conducting contextual research remotely
Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be ideal, circumstances may warrant a more flexible approach to contextual research. Here are three...
Care to share? UX considerations of the sharing economy for ridesharing, hospitality, and healthcare
Millions of people, by choice or circumstance, take advantage of the sharing economy, an economic model based on peer-to-peer sharing of goods and services. Some of the largest contributors and most well-known players in this game are companies that offer ridesharing, short-term accommodation,...
Research shows big payoff when design includes voice of the user
Arriving at a fantastic design rarely happens by magic or luck. More typically, it occurs through a great deal of work … including revisions, iterations, and seeking out the voice of the user. We know this. It makes sense. Yet, stakeholders still cut design cycles short because they can’t be sure...
6 UX trends for 2019
The bold future of UX: How new tech will shape the industry Part 6 ∙ 6 UX trends for 2019 There are reasons to be both optimistic and somewhat cautious about what’s coming in 2019 for the UX industry. Walking through the expansive halls of CES, as I have done every year for the last 10 years,...
A Bold year to remember!
Bold Insight started out small, much like my former company 20 years earlier, User Centric, where a few set off with lofty ideas and a plan. But this time, we are smarter. We learned from the growing pains, the corporate red tape, and how to run a business better to ultimately benefit our clients....
UX and sustainability: What is our role as researchers?
Earlier this year, I was a part of a formative study for a pharmaceutical manufacturer to investigate patients’ opinions about a new liquid medication delivery device. It was a daily dose that came in one-time-use bottles made of plastic, meaning patients would have to dispose of approximately 30...
Four things to keep in mind when conducting on-the-road UX research
There are many facets of the technological renaissance currently underway in the automotive industry. Development in areas such as infotainment, connectivity, and autonomous driving are fundamentally altering the in-car experience; the extent to which these developments are implemented...
Is customer channel-hopping hiding UX problems?
As a company with many channels, you should always be looking at the ways in which customers connect with you. Movement across channels often reflects customer choice, but it also may reveal poor UX in a channel. In other words, ‘channel hopping’ is often driven by a failure of usability or a lack...
UX and Brand: Delivering on the promise of experience strategy
An interview with Carlos Manalo (Co-Founder at The Office of Experience) and Gavin Lew (Managing Director, Bold Insight). What is the history with Bold Insight and The Office of Experience? Gavin: Over the last few years, the impact of user experience (UX) on an organization’s brand has...
When designing an experience, are you really thinking about the customer first?
I recently completed a training to become a certified UX-PM trainer. While I’ve worked in the UX field for the last 7 years, going through this training was a nice, compact reminder of how to integrate UX into the overall product design experience. It was a great opportunity to think big picture,...
UX project logistics: choosing the right vendors for project success
When we start planning UX projects for our clients, one of the main things that we keep in mind is that one size does NOT fit all. Every client has different needs due to method, target user population, stimuli, or even personal preferences for where the research should take place. Because of...
Confirmation Fatigue: Enough with the reminders already!
I just switched phones from iOS to Android. In re-creating my new phone environment, I was irritated by how many apps and settings I had to confirm. Later in the day, I got an email from my dentist office asking me to confirm my appointment. Then I made a reservation for dinner on an app, yet the...
Webisode: Global user research — where to start
Managing Partner, Bob Schumacher offers insights on getting started with global research in part three of this three-part webisode series. Webisode 1 - Why invest in global research? Webisode 2 - Global User Research: Things to think about
Webisode: Global user research — things to think about
Bob Schumacher outlines design localization and its impact on global user research in part two of this three-part series. Webisode 1 -Why invest in global research? Webisode 3 - Global User Research: Where to...
Webisode: Why invest in global user research?
Managing Partner, Bob Schumacher, editor of The Handbook of Global User Research, breaks down the benefits of global research in part one of this three-part webisode series. Webisode 2 - Global User Research: Things to think about Webisode 3 - Global User Research: Where to start
Just in time for the Super Bowl – A football metaphor for UX research and design
We thought we’d have a little fun and, at the same time, share our perspectives on the relationship between user research and user-centered design via gridiron metaphor.
Three considerations when conducting research with live interpretation
With global partners and clients, one of the first obstacles to overcome during user research is addressing a language barrier. If any of the connections in the figure below are hindered by a...
Remote UX research can reveal 5 key insights for auto manufacturers
While COVID and social distancing poses challenges to automotive research, it also provides unique opportunities to assess the in-vehicle experience and identify opportunities in future makes and...
When building next gen fintech, start with research in Africa
The bold future of UX: How new tech will shape the industry Part 5 ∙ When building next gen fintech, start with research in Africa The finance industry is changing in massive ways as digital...
UX project logistics: choosing the right vendors for project success
When we start planning UX projects for our clients, one of the main things that we keep in mind is that one size does NOT fit all. Every client has different needs due to method, target user...
Webisode: Global user research — where to start
Managing Partner, Bob Schumacher offers insights on getting started with global research in part three of this three-part webisode series. Webisode 1 - Why invest in global research? Webisode 2 -...
Webisode: Global user research — things to think about
Bob Schumacher outlines design localization and its impact on global user research in part two of this three-part series. Webisode 1 -Why invest in...
Webisode: Why invest in global user research?
Managing Partner, Bob Schumacher, editor of The Handbook of Global User Research, breaks down the benefits of global research in part one of this three-part webisode series. Webisode 2 - Global User...
Three considerations when conducting research with live interpretation
With global partners and clients, one of the first obstacles to overcome during user research is addressing a language barrier. If any of the connections in the figure below are hindered by a language barrier, the research would be unable to progress.Using real-time interpretation helps to...
Remote UX research can reveal 5 key insights for auto manufacturers
While COVID and social distancing poses challenges to automotive research, it also provides unique opportunities to assess the in-vehicle experience and identify opportunities in future makes and models. User feedback on what they like, dislike, or find confusing about their current vehicle can...
When building next gen fintech, start with research in Africa
The bold future of UX: How new tech will shape the industry Part 5 ∙ When building next gen fintech, start with research in Africa The finance industry is changing in massive ways as digital technologies advance. For the next installment of our Bold Future of UX blog series, we look at how the...
UX project logistics: choosing the right vendors for project success
When we start planning UX projects for our clients, one of the main things that we keep in mind is that one size does NOT fit all. Every client has different needs due to method, target user population, stimuli, or even personal preferences for where the research should take place. Because of...
Webisode: Global user research — where to start
Managing Partner, Bob Schumacher offers insights on getting started with global research in part three of this three-part webisode series. Webisode 1 - Why invest in global research? Webisode 2 - Global User Research: Things to think about
Webisode: Global user research — things to think about
Bob Schumacher outlines design localization and its impact on global user research in part two of this three-part series. Webisode 1 -Why invest in global research? Webisode 3 - Global User Research: Where to...
Webisode: Why invest in global user research?
Managing Partner, Bob Schumacher, editor of The Handbook of Global User Research, breaks down the benefits of global research in part one of this three-part webisode series. Webisode 2 - Global User Research: Things to think about Webisode 3 - Global User Research: Where to start
Bold Insight to present on global medical device testing, in-person research logistics during COVID at HFES Health Care Symposium
Bold Insight will feature two trending topics during the 2021 International Symposium on Human Factors and Ergonomics in Health Care. Sharing lessons learned when managing in-person research with...
3 UX Trends Shaping Healthcare in 2021
The healthcare industry continues to evolve its use of smart devices, ranging from wearable technology to remote monitoring, but with innovation brings new obstacles in meeting patients’ needs. As...
5 tips to mitigate use-related risk for pre-filled syringes and other injection devices
With years of experience conducting human factors research with injection devices, we wanted to share some data-driven insights to those involved in the product development for these devices. We...
What we’ve learned from six months of in-person research during COVID
When COVID-19 first reared its ugly head, the global UX community was one of many that reacted in despair as we considered the future of our work: How were we going to work in these unprecedented...
Bold Insight’s Gavin Lew to present at Intellus Worldwide Fall vForum
Like many conferences, the shift to a virtual format will apply to this year’s Intellus Worldwide Summit. The Fall vForum will extend over four days and highlight topics that are top of mind for the healthcare insights and analytics community.
Physicians and specialists weigh in on telehealth improvements
Both patients and clinics have had to rapidly adopt to telehealth due to safety concerns associated with in-person visits. Last summer, we published a blog post highlighting common areas of concern...
New Blog Series: Bold Insight and Orthogonal share insights about getting medical devices to market faster
Given the multidisciplinary nature of MedTech and connected health, we have the opportunity to work with a wide variety of professionals including engineers of many stripes, scientists, researchers,...
Webisode: Possible impact if in-person human factors research is not considered essential
As an industry, we’ve done a lot thinking about the impact of COVID-19 on research that informs the development and commercialization of safe and effective medical devices. In this webisode, Bold...
Human factors research in the times of COVID
How to continue to support development of safe and effective medical devices Many thought pieces are being pushed out around what remote research methods are available to replace research that would...
Is FMEA inadequate for human factors analyses?
As part of the overall human factors effort associated with the development of a medical device, critical tasks1 must be determined and evaluated. To support testing of critical tasks related to a...
Care to share? UX considerations of the sharing economy for ridesharing, hospitality, and healthcare
Millions of people, by choice or circumstance, take advantage of the sharing economy, an economic model based on peer-to-peer sharing of goods and services. Some of the largest contributors and most...
7 insights from the 2019 HFES Health Care Symposium
The Bold Insight team offers some key insights from the conference, most from the medical and drug delivery device track, but some general insights as well.
Recruiting methods and study logistics for human factors and user research
Minimizing bias and mitigating risks to validity Earlier this month we attended the 4th Annual Human Factors Excellence for Medical Device Design. We had a great time connecting with clients and...
Reclassifying diabetes: 3 implications for product design
Currently, diabetes is diagnosed as either Type 1 or Type 2 (setting aside gestational diabetes). Research has suggested that diabetes should be reclassified into multiple separate diseases; a group...
FDA’s digital health precertification program emphasizes importance of post-market surveillance
Post-market surveillance is already an important component of human factors analyses that inform the development of any safe and effective medical device. For manufacturers of Software as a Medical...
5 takeaways for human factors practitioners from the HFES Health Care Symposium FDA workshops
Pre-Symposium U.S. Food and Drug Administration (FDA) workshops have become the norm over the past few years at the annual International Symposium on Human Factors and Ergonomics in Health Care....
The time for a better UX in digital therapeutics is now
If history has shown that payer behavior tends to shift once a critical mass has been achieved, and we are on the precipice of achieving that critical mass for digital therapeutics, having a “user friendly solution” is about to replace “having a reimbursable solution” as the #1 factor affecting physician prescribing behavior.
Bold Insight to present on global medical device testing, in-person research logistics during COVID at HFES Health Care Symposium
Bold Insight will feature two trending topics during the 2021 International Symposium on Human Factors and Ergonomics in Health Care. Sharing lessons learned when managing in-person research with vulnerable populations during COVID, Michelle Jahn Holbrook, Senior UX Researcher at Bold Insight, and...
3 UX Trends Shaping Healthcare in 2021
The healthcare industry continues to evolve its use of smart devices, ranging from wearable technology to remote monitoring, but with innovation brings new obstacles in meeting patients’ needs. As UX researchers and designers, we have played a key role in helping design solutions to these complex...
5 tips to mitigate use-related risk for pre-filled syringes and other injection devices
With years of experience conducting human factors research with injection devices, we wanted to share some data-driven insights to those involved in the product development for these devices. We have pulled together five research and design tips to mitigate use-related risk for injection devices:...
What we’ve learned from six months of in-person research during COVID
When COVID-19 first reared its ugly head, the global UX community was one of many that reacted in despair as we considered the future of our work: How were we going to work in these unprecedented times? How could we work safely with people when we were advised to not be around one another? As a...
Bold Insight’s Gavin Lew to present at Intellus Worldwide Fall vForum
Like many conferences, the shift to a virtual format will apply to this year’s Intellus Worldwide Summit. The Fall vForum will extend over four days and highlight topics that are top of mind for the healthcare insights and analytics community.
Physicians and specialists weigh in on telehealth improvements
Both patients and clinics have had to rapidly adopt to telehealth due to safety concerns associated with in-person visits. Last summer, we published a blog post highlighting common areas of concern that healthcare professionals (HCPs) have when using telehealth. We suspected a gap between...
New Blog Series: Bold Insight and Orthogonal share insights about getting medical devices to market faster
Given the multidisciplinary nature of MedTech and connected health, we have the opportunity to work with a wide variety of professionals including engineers of many stripes, scientists, researchers, designers, experts in regulatory, and quality management. Our collaborations with the talented UX...
Webisode: Possible impact if in-person human factors research is not considered essential
As an industry, we’ve done a lot thinking about the impact of COVID-19 on research that informs the development and commercialization of safe and effective medical devices. In this webisode, Bold Insight’s Managing Partner Korey Johnson describes why at least some of this research must be...
Human factors research in the times of COVID
How to continue to support development of safe and effective medical devices Many thought pieces are being pushed out around what remote research methods are available to replace research that would have otherwise been conducted in person if not for COVID. We’ve published some ourselves (Three...
Is FMEA inadequate for human factors analyses?
As part of the overall human factors effort associated with the development of a medical device, critical tasks1 must be determined and evaluated. To support testing of critical tasks related to a device, it is necessary to have a clear understanding of the hazards associated with use of the...
Care to share? UX considerations of the sharing economy for ridesharing, hospitality, and healthcare
Millions of people, by choice or circumstance, take advantage of the sharing economy, an economic model based on peer-to-peer sharing of goods and services. Some of the largest contributors and most well-known players in this game are companies that offer ridesharing, short-term accommodation,...
7 insights from the 2019 HFES Health Care Symposium
The Bold Insight team offers some key insights from the conference, most from the medical and drug delivery device track, but some general insights as well.
Recruiting methods and study logistics for human factors and user research
Minimizing bias and mitigating risks to validity Earlier this month we attended the 4th Annual Human Factors Excellence for Medical Device Design. We had a great time connecting with clients and colleagues (and gave away some awesome cooler backpacks). We also enjoyed the conference topics ranging...
Reclassifying diabetes: 3 implications for product design
Currently, diabetes is diagnosed as either Type 1 or Type 2 (setting aside gestational diabetes). Research has suggested that diabetes should be reclassified into multiple separate diseases; a group of scientists in Scandinavia argues for 5 (where others argue for as many as 11). Either way, one...
FDA’s digital health precertification program emphasizes importance of post-market surveillance
Post-market surveillance is already an important component of human factors analyses that inform the development of any safe and effective medical device. For manufacturers of Software as a Medical Device (SaMD) that elect to participate in the FDA’s Digital Health Software Precertification...
5 takeaways for human factors practitioners from the HFES Health Care Symposium FDA workshops
Pre-Symposium U.S. Food and Drug Administration (FDA) workshops have become the norm over the past few years at the annual International Symposium on Human Factors and Ergonomics in Health Care. This year, both Center for Drug Evaluation and Research (CDER) and Center for Devices and Radiological...
The time for a better UX in digital therapeutics is now
If history has shown that payer behavior tends to shift once a critical mass has been achieved, and we are on the precipice of achieving that critical mass for digital therapeutics, having a “user friendly solution” is about to replace “having a reimbursable solution” as the #1 factor affecting physician prescribing behavior.
Bold Insight presents on AI and remote testing at UX Masterclass
Bold Insight Managing Partners Bob Schumacher and Gavin Lew will present at the 16th UX Masterclass on December 4-5, 2020. This year, the conference will be held virtually and is hosted by...
Overcoming remote research challenges: How to ask questions to get better data
As researchers, we know the importance and power of asking a good question. When the question is good, the answer you receive is more specific, detailed, and insightful. When the question is not the...
It’s coming to your website! UX will factor into Google search rankings
If you were waiting for a time to revamp your website, the time has arrived. Google recently announced that it will factor website user experience (UX) into search results. Sites with great UX that...
Three considerations when conducting research with live interpretation
With global partners and clients, one of the first obstacles to overcome during user research is addressing a language barrier. If any of the connections in the figure below are hindered by a...
Remote UX research can reveal 5 key insights for auto manufacturers
While COVID and social distancing poses challenges to automotive research, it also provides unique opportunities to assess the in-vehicle experience and identify opportunities in future makes and...
Webisode: Possible impact if in-person human factors research is not considered essential
As an industry, we’ve done a lot thinking about the impact of COVID-19 on research that informs the development and commercialization of safe and effective medical devices. In this webisode, Bold...
Now is the ideal time to improve the UX of your mobile app
The impacts resulting from coronavirus are vast, and many of us hope to identify some things that can be made better because of it. One silver lining may be that it is the ideal time for...
Human factors research in the times of COVID
How to continue to support development of safe and effective medical devices Many thought pieces are being pushed out around what remote research methods are available to replace research that would...
Three tips for conducting contextual research remotely
Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be...
Bold Insight takes steps to help ensure successful global user research and data capture during times of restricted travel
UPDATED ON MARCH 31, 2020 Bold Insight has been keeping abreast of all COVID-19 impacts to research, and we are well prepared to deal with implications. Managing Partner Gavin Lew has...
Pros and cons of remote moderated testing: Considerations for ongoing research during COVID-19
It does not matter what you do for a living, where you do it, or who you do it for – the global spread of COVID-19 has impacted how we work in one way or another. UX research is no different. At a...
Webisode: Global user research — where to start
Managing Partner, Bob Schumacher offers insights on getting started with global research in part three of this three-part webisode series. Webisode 1 - Why invest in global research? Webisode 2 -...
Bold Insight presents on AI and remote testing at UX Masterclass
Bold Insight Managing Partners Bob Schumacher and Gavin Lew will present at the 16th UX Masterclass on December 4-5, 2020. This year, the conference will be held virtually and is hosted by PeepalDesign and UXalliance. The conference theme, The Changing Faces of UX: Global perspectives, will...
Overcoming remote research challenges: How to ask questions to get better data
As researchers, we know the importance and power of asking a good question. When the question is good, the answer you receive is more specific, detailed, and insightful. When the question is not the best, participants tend to ramble, answer vaguely, or completely miss the question’s intent. Remote...
It’s coming to your website! UX will factor into Google search rankings
If you were waiting for a time to revamp your website, the time has arrived. Google recently announced that it will factor website user experience (UX) into search results. Sites with great UX that deliver on users’ needs and expectations while delighting and engaging visitors will be prioritized...
Three considerations when conducting research with live interpretation
With global partners and clients, one of the first obstacles to overcome during user research is addressing a language barrier. If any of the connections in the figure below are hindered by a language barrier, the research would be unable to progress.Using real-time interpretation helps to...
Remote UX research can reveal 5 key insights for auto manufacturers
While COVID and social distancing poses challenges to automotive research, it also provides unique opportunities to assess the in-vehicle experience and identify opportunities in future makes and models. User feedback on what they like, dislike, or find confusing about their current vehicle can...
Webisode: Possible impact if in-person human factors research is not considered essential
As an industry, we’ve done a lot thinking about the impact of COVID-19 on research that informs the development and commercialization of safe and effective medical devices. In this webisode, Bold Insight’s Managing Partner Korey Johnson describes why at least some of this research must be...
Now is the ideal time to improve the UX of your mobile app
The impacts resulting from coronavirus are vast, and many of us hope to identify some things that can be made better because of it. One silver lining may be that it is the ideal time for service-based companies to invest in UX research to improve and enhance the design of their mobile apps. Bold...
Human factors research in the times of COVID
How to continue to support development of safe and effective medical devices Many thought pieces are being pushed out around what remote research methods are available to replace research that would have otherwise been conducted in person if not for COVID. We’ve published some ourselves (Three...
Three tips for conducting contextual research remotely
Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be ideal, circumstances may warrant a more flexible approach to contextual research. Here are three...
Bold Insight takes steps to help ensure successful global user research and data capture during times of restricted travel
UPDATED ON MARCH 31, 2020 Bold Insight has been keeping abreast of all COVID-19 impacts to research, and we are well prepared to deal with implications. Managing Partner Gavin Lew has experienced widespread, project-impacting challenges like this in the past and commented, "we realize that...
Pros and cons of remote moderated testing: Considerations for ongoing research during COVID-19
It does not matter what you do for a living, where you do it, or who you do it for – the global spread of COVID-19 has impacted how we work in one way or another. UX research is no different. At a time when travel and face-to-face communication are viewed more as risks than benefits, Bold Insight...
Webisode: Global user research — where to start
Managing Partner, Bob Schumacher offers insights on getting started with global research in part three of this three-part webisode series. Webisode 1 - Why invest in global research? Webisode 2 - Global User Research: Things to think about
Race & Research: Designing with equity
An interview with Dr. Enid Montague Designing products and systems with equity in mind impacts every domain: civics, voting, healthcare, technology, banking, cars, etc. As we continue to learn, many...
Overcoming remote research challenges: How to ask questions to get better data
As researchers, we know the importance and power of asking a good question. When the question is good, the answer you receive is more specific, detailed, and insightful. When the question is not the...
The art of asking “why” in user research: 3 lessons from a toddler
Anyone who has spent time with an inquisitive toddler knows how persistently they ask “Why?” about anything and everything. As researchers, we have important lessons to learn from their curiosity:...
Three considerations when conducting research with live interpretation
With global partners and clients, one of the first obstacles to overcome during user research is addressing a language barrier. If any of the connections in the figure below are hindered by a...
Three tips for conducting contextual research remotely
Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be...
Be the student: 3 tips to be a better UX research moderator
I recently attended a conference on human factors and medical devices. In one session, on the topic of moderating usability test sessions, the speaker used the phrase “Be the student” to describe...
So, your recruit fell apart… now what?
You have written the screener, kicked off your recruit weeks before the study, you keep in regular communication with the recruiter and things seem to be going well. You are at the Friday before...
Four things to keep in mind when conducting on-the-road UX research
There are many facets of the technological renaissance currently underway in the automotive industry. Development in areas such as infotainment, connectivity, and autonomous driving are...
When it comes to voice print UX, what is our role as researchers?
During a recent study, we asked participants how long they thought they would have to speak in order for their voice to be uniquely recognized (i.e., voice print). While their estimates varied...
UX project logistics: choosing the right vendors for project success
When we start planning UX projects for our clients, one of the main things that we keep in mind is that one size does NOT fit all. Every client has different needs due to method, target user...
5 takeaways for human factors practitioners from the HFES Health Care Symposium FDA workshops
Pre-Symposium U.S. Food and Drug Administration (FDA) workshops have become the norm over the past few years at the annual International Symposium on Human Factors and Ergonomics in Health Care....
Race & Research: Designing with equity
An interview with Dr. Enid Montague Designing products and systems with equity in mind impacts every domain: civics, voting, healthcare, technology, banking, cars, etc. As we continue to learn, many human-centered systems are not inclusive to all groups of people. So, this raises the question,...
Overcoming remote research challenges: How to ask questions to get better data
As researchers, we know the importance and power of asking a good question. When the question is good, the answer you receive is more specific, detailed, and insightful. When the question is not the best, participants tend to ramble, answer vaguely, or completely miss the question’s intent. Remote...
The art of asking “why” in user research: 3 lessons from a toddler
Anyone who has spent time with an inquisitive toddler knows how persistently they ask “Why?” about anything and everything. As researchers, we have important lessons to learn from their curiosity: 1. Toddlers’ questioning feels repetitive and bombarding; asking “why” requires tact. Think back to...
Three considerations when conducting research with live interpretation
With global partners and clients, one of the first obstacles to overcome during user research is addressing a language barrier. If any of the connections in the figure below are hindered by a language barrier, the research would be unable to progress.Using real-time interpretation helps to...
Three tips for conducting contextual research remotely
Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be ideal, circumstances may warrant a more flexible approach to contextual research. Here are three...
Be the student: 3 tips to be a better UX research moderator
I recently attended a conference on human factors and medical devices. In one session, on the topic of moderating usability test sessions, the speaker used the phrase “Be the student” to describe the attitude the moderator should have when conducting this type of research. That is, while the...
So, your recruit fell apart… now what?
You have written the screener, kicked off your recruit weeks before the study, you keep in regular communication with the recruiter and things seem to be going well. You are at the Friday before your study and you only have one slot to fill. Your recruiter is confident and you are feeling good!...
Four things to keep in mind when conducting on-the-road UX research
There are many facets of the technological renaissance currently underway in the automotive industry. Development in areas such as infotainment, connectivity, and autonomous driving are fundamentally altering the in-car experience; the extent to which these developments are implemented...
When it comes to voice print UX, what is our role as researchers?
During a recent study, we asked participants how long they thought they would have to speak in order for their voice to be uniquely recognized (i.e., voice print). While their estimates varied widely - from 30 seconds to 30 minutes - most people said about three to five minutes. The reality is,...
UX project logistics: choosing the right vendors for project success
When we start planning UX projects for our clients, one of the main things that we keep in mind is that one size does NOT fit all. Every client has different needs due to method, target user population, stimuli, or even personal preferences for where the research should take place. Because of...
5 takeaways for human factors practitioners from the HFES Health Care Symposium FDA workshops
Pre-Symposium U.S. Food and Drug Administration (FDA) workshops have become the norm over the past few years at the annual International Symposium on Human Factors and Ergonomics in Health Care. This year, both Center for Drug Evaluation and Research (CDER) and Center for Devices and Radiological...
It’s coming to your website! UX will factor into Google search rankings
If you were waiting for a time to revamp your website, the time has arrived. Google recently announced that it will factor website user experience (UX) into search results. Sites with great UX that...
Rethinking experiences: UX and human factors research can help companies develop safe, contactless designs
Up until this point, customers have been rewarded with a tactile-focused, sensory-filled experience with…almost everything. From the touchscreens on their phones to test driving a new car, humans...
When building next gen fintech, start with research in Africa
The bold future of UX: How new tech will shape the industry Part 5 ∙ When building next gen fintech, start with research in Africa The finance industry is changing in massive ways as digital...
Am I satisfied or stuck? The impact of ecosystems on household users
The idea of connected devices and a connected home fascinates me – I’m all for anything that makes my life more convenient! I have Alexa in pretty much every room of my house; she’s even in my car....
Designing your POS so it’s not a POS
Point-of-sale (POS) interfaces are increasingly consumer facing. No longer limited to employee use, the customer often places their own order. Or, if the order is entered by the employee, the...
It’s coming to your website! UX will factor into Google search rankings
If you were waiting for a time to revamp your website, the time has arrived. Google recently announced that it will factor website user experience (UX) into search results. Sites with great UX that deliver on users’ needs and expectations while delighting and engaging visitors will be prioritized...
Rethinking experiences: UX and human factors research can help companies develop safe, contactless designs
Up until this point, customers have been rewarded with a tactile-focused, sensory-filled experience with…almost everything. From the touchscreens on their phones to test driving a new car, humans have developed a tactile relationship with technology and design. The problem with creating a...
When building next gen fintech, start with research in Africa
The bold future of UX: How new tech will shape the industry Part 5 ∙ When building next gen fintech, start with research in Africa The finance industry is changing in massive ways as digital technologies advance. For the next installment of our Bold Future of UX blog series, we look at how the...
Am I satisfied or stuck? The impact of ecosystems on household users
The idea of connected devices and a connected home fascinates me – I’m all for anything that makes my life more convenient! I have Alexa in pretty much every room of my house; she’s even in my car. However, as I expand my connected home network, I have struggled with setting up additional devices...
Designing your POS so it’s not a POS
Point-of-sale (POS) interfaces are increasingly consumer facing. No longer limited to employee use, the customer often places their own order. Or, if the order is entered by the employee, the customer frequently sees a more detailed order summary than has traditionally been presented. On a recent...
Rethinking experiences: UX and human factors research can help companies develop safe, contactless designs
Up until this point, customers have been rewarded with a tactile-focused, sensory-filled experience with…almost everything. From the touchscreens on their phones to test driving a new car, humans...
In-vehicle UX research: Here’s one recommendation that hasn’t changed in 10 years
After recently conducting research on drivers’ experience with technology in their vehicles, I reflected on what has changed about that experience in the last 10 years…. and what hasn’t changed. The...
Designing for Voice: The next phase of UX design
Good design involves understanding and incorporating core UX elements (people, environment, and tasks), but frictionless voice UI design needs more: UX designers need to understand the idiosyncrasies of voice as a medium. What we learn, and how those insights are translated into a voice interface design is a new challenge for UX design.
Rethinking experiences: UX and human factors research can help companies develop safe, contactless designs
Up until this point, customers have been rewarded with a tactile-focused, sensory-filled experience with…almost everything. From the touchscreens on their phones to test driving a new car, humans have developed a tactile relationship with technology and design. The problem with creating a...
In-vehicle UX research: Here’s one recommendation that hasn’t changed in 10 years
After recently conducting research on drivers’ experience with technology in their vehicles, I reflected on what has changed about that experience in the last 10 years…. and what hasn’t changed. The availability of customized, on-demand, and context-appropriate information in in-vehicle displays...
Designing for Voice: The next phase of UX design
Good design involves understanding and incorporating core UX elements (people, environment, and tasks), but frictionless voice UI design needs more: UX designers need to understand the idiosyncrasies of voice as a medium. What we learn, and how those insights are translated into a voice interface design is a new challenge for UX design.