Blog

Our team enthusiastically discusses the latest tech, UX trends, and health industry topics over lunch, coffee, and happy hours. We want to open those discussions to you! Check out our latest bold insights and join the conversation.

6 UX trends for 2019

The bold future of UX: How new tech will shape the industry Part 6 ∙ 6 UX trends for 2019 There are reasons to be both optimistic and somewhat cautious about what’s coming in 2019 for the UX...

read more

A Bold year to remember!

Bold Insight started out small, much like my former company 20 years earlier, User Centric, where a few set off with lofty ideas and a plan. But this time, we are smarter. We learned from the...

read more

Designing for Voice: The next phase of UX design

Good design involves understanding and incorporating core UX elements (people, environment, and tasks), but frictionless voice UI design needs more: UX designers need to understand the idiosyncrasies of voice as a medium. What we learn, and how those insights are translated into a voice interface design is a new challenge for UX design.

read more

The time for a better UX in digital therapeutics is now

If history has shown that payer behavior tends to shift once a critical mass has been achieved, and we are on the precipice of achieving that critical mass for digital therapeutics, having a “user friendly solution” is about to replace “having a reimbursable solution” as the #1 factor affecting physician prescribing behavior.

read more

Will participants show for fieldwork?

Let’s be real: While some aspects of a physical product like a medical device or home appliance can be evaluated over Zoom, there are certain experiences that can only be measured in person as it requires physical interaction interact with the device. As locations relax shelter-in-place...

read more

Now is the ideal time to improve the UX of your mobile app

The impacts resulting from coronavirus are vast, and many of us hope to identify some things that can be made better because of it. One silver lining may be that it is the ideal time for service-based companies to invest in UX research to improve and enhance the design of their mobile apps. Bold...

read more

Human factors research in the times of COVID

How to continue to support development of safe and effective medical devices Many thought pieces are being pushed out around what remote research methods are available to replace research that would have otherwise been conducted in person if not for COVID. We’ve published some ourselves (Three...

read more

Three tips for conducting contextual research remotely

Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be ideal, circumstances may warrant a more flexible approach to contextual research. Here are three...

read more

Is FMEA inadequate for human factors analyses?

As part of the overall human factors effort associated with the development of a medical device, critical tasks1 must be determined and evaluated. To support testing of critical tasks related to a device, it is necessary to have a clear understanding of the hazards associated with use of the...

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What we do matters: A Bold mission

We are frequently reminded, as user experience (UX) and human factors (HF) researchers, that our work matters. We research products that impact millions of lives; whether it is to design a safer and easier-to-use medical device, a more efficient and less frustrating call center experience, or new...

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Be the student: 3 tips to be a better UX research moderator

I recently attended a conference on human factors and medical devices. In one session, on the topic of moderating usability test sessions, the speaker used the phrase “Be the student” to describe the attitude the moderator should have when conducting this type of research. That is, while the...

read more

So, your recruit fell apart… now what?

You have written the screener, kicked off your recruit weeks before the study, you keep in regular communication with the recruiter and things seem to be going well. You are at the Friday before your study and you only have one slot to fill. Your recruiter is confident and you are feeling good!...

read more

Product design: Why it’s important to see behavior

As designers, we assume users will behave the way we expect them to behave. Unfortunately for us, humans are unpredictable … attempts to model behavior typically predict less than 10% of actions. Consider the Theory of Planned Behavior, which suggests behaviors depend on an individual’s attitude,...

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6 UX trends for 2019

The bold future of UX: How new tech will shape the industry Part 6 ∙ 6 UX trends for 2019 There are reasons to be both optimistic and somewhat cautious about what’s coming in 2019 for the UX industry. Walking through the expansive halls of CES, as I have done every year for the last 10 years,...

read more

A Bold year to remember!

Bold Insight started out small, much like my former company 20 years earlier, User Centric, where a few set off with lofty ideas and a plan. But this time, we are smarter. We learned from the growing pains, the corporate red tape, and how to run a business better to ultimately benefit our clients....

read more

UX and sustainability: What is our role as researchers?

Earlier this year, I was a part of a formative study for a pharmaceutical manufacturer to investigate patients’ opinions about a new liquid medication delivery device. It was a daily dose that came in one-time-use bottles made of plastic, meaning patients would have to dispose of approximately 30...

read more

Is customer channel-hopping hiding UX problems?

As a company with many channels, you should always be looking at the ways in which customers connect with you. Movement across channels often reflects customer choice, but it also may reveal poor UX in a channel. In other words, ‘channel hopping’ is often driven by a failure of usability or a lack...

read more

UX principles for robot design: Have we begun to baseline?

The bold future of UX: How new tech will shape the industry Part 4 ∙ UX principles for robot design: Have we begun to baseline? In a previous post, I discussed the challenges of designing a user experience for AI and how it needs three components to truly deliver on the promise of the technology:...

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AI benefits from GPU, not CPU advancements

A quick follow-up to our blog posts about AI… The name of the game is no longer Moore's Law where we see processors getting exponentially faster. AI technology is driven not by computing processes of the past, but from an evolution beyond central processing unit (CPU) advances to graphics...

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The critical component missing from AI technology

The bold future of UX: How new tech will shape the industry Part 3 ∙ The critical component missing from AI technology In our last post on artificial intelligence (AI) , we discussed the three pillars that AI needs to consider to be successful: context, interaction, and trust. In this post, we...

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Three things to improve acceptance of AI

The bold future of UX: How new tech will shape the industry Part 2 ∙ Three things to improve acceptance of AI Artificial Intelligence (AI) is one of the hottest topics in tech right now. Conversations around AI inevitably lead to dreams of a world where a computer is predicting every need one...

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Singularity and the potential impact on UX design principles

The bold future of UX: How new tech will shape the industry Part 1 ∙ Singularity and the potential impact on UX design principles The times they are a-changin’. I know it’s a corny, overused refrain but I don’t think that it has ever been truer. Technology, as well as its impact on society, is...

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Reclassifying diabetes: 3 implications for product design

Currently, diabetes is diagnosed as either Type 1 or Type 2 (setting aside gestational diabetes). Research has suggested that diabetes should be reclassified into multiple separate diseases; a group of scientists in Scandinavia argues for 5 (where others argue for as many as 11). Either way, one...

read more

Designing your POS so it’s not a POS

Point-of-sale (POS) interfaces are increasingly consumer facing. No longer limited to employee use, the customer often places their own order. Or, if the order is entered by the employee, the customer frequently sees a more detailed order summary than has traditionally been presented. On a recent...

read more

Designing for Voice: The next phase of UX design

Good design involves understanding and incorporating core UX elements (people, environment, and tasks), but frictionless voice UI design needs more: UX designers need to understand the idiosyncrasies of voice as a medium. What we learn, and how those insights are translated into a voice interface design is a new challenge for UX design.

read more

The time for a better UX in digital therapeutics is now

If history has shown that payer behavior tends to shift once a critical mass has been achieved, and we are on the precipice of achieving that critical mass for digital therapeutics, having a “user friendly solution” is about to replace “having a reimbursable solution” as the #1 factor affecting physician prescribing behavior.

read more

Designing your POS so it’s not a POS

Point-of-sale (POS) interfaces are increasingly consumer facing. No longer limited to employee use, the customer often places their own order. Or, if the order is entered by the employee, the customer frequently sees a more detailed order summary than has traditionally been presented. On a recent...

read more

Will participants show for fieldwork?

Let’s be real: While some aspects of a physical product like a medical device or home appliance can be evaluated over Zoom, there are certain experiences that can only be measured in person as it requires physical interaction interact with the device. As locations relax shelter-in-place...

read more

Now is the ideal time to improve the UX of your mobile app

The impacts resulting from coronavirus are vast, and many of us hope to identify some things that can be made better because of it. One silver lining may be that it is the ideal time for service-based companies to invest in UX research to improve and enhance the design of their mobile apps. Bold...

read more

Human factors research in the times of COVID

How to continue to support development of safe and effective medical devices Many thought pieces are being pushed out around what remote research methods are available to replace research that would have otherwise been conducted in person if not for COVID. We’ve published some ourselves (Three...

read more

Three tips for conducting contextual research remotely

Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be ideal, circumstances may warrant a more flexible approach to contextual research. Here are three...

read more

6 UX trends for 2019

The bold future of UX: How new tech will shape the industry Part 6 ∙ 6 UX trends for 2019 There are reasons to be both optimistic and somewhat cautious about what’s coming in 2019 for the UX...

read more

A Bold year to remember!

Bold Insight started out small, much like my former company 20 years earlier, User Centric, where a few set off with lofty ideas and a plan. But this time, we are smarter. We learned from the...

read more

Now is the ideal time to improve the UX of your mobile app

The impacts resulting from coronavirus are vast, and many of us hope to identify some things that can be made better because of it. One silver lining may be that it is the ideal time for service-based companies to invest in UX research to improve and enhance the design of their mobile apps. Bold...

read more

Three tips for conducting contextual research remotely

Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be ideal, circumstances may warrant a more flexible approach to contextual research. Here are three...

read more

6 UX trends for 2019

The bold future of UX: How new tech will shape the industry Part 6 ∙ 6 UX trends for 2019 There are reasons to be both optimistic and somewhat cautious about what’s coming in 2019 for the UX industry. Walking through the expansive halls of CES, as I have done every year for the last 10 years,...

read more

A Bold year to remember!

Bold Insight started out small, much like my former company 20 years earlier, User Centric, where a few set off with lofty ideas and a plan. But this time, we are smarter. We learned from the growing pains, the corporate red tape, and how to run a business better to ultimately benefit our clients....

read more

UX and sustainability: What is our role as researchers?

Earlier this year, I was a part of a formative study for a pharmaceutical manufacturer to investigate patients’ opinions about a new liquid medication delivery device. It was a daily dose that came in one-time-use bottles made of plastic, meaning patients would have to dispose of approximately 30...

read more

Is customer channel-hopping hiding UX problems?

As a company with many channels, you should always be looking at the ways in which customers connect with you. Movement across channels often reflects customer choice, but it also may reveal poor UX in a channel. In other words, ‘channel hopping’ is often driven by a failure of usability or a lack...

read more

Webisode: Why invest in global user research?

Managing Partner, Bob Schumacher, editor of The Handbook of Global User Research, breaks down the benefits of global research in part one of this three-part webisode series. Webisode 2 - Global User Research: Things to think about Webisode 3 - Global User Research: Where to start

read more

Webisode: Why invest in global user research?

Managing Partner, Bob Schumacher, editor of The Handbook of Global User Research, breaks down the benefits of global research in part one of this three-part webisode series. Webisode 2 - Global User Research: Things to think about Webisode 3 - Global User Research: Where to start

read more

The time for a better UX in digital therapeutics is now

If history has shown that payer behavior tends to shift once a critical mass has been achieved, and we are on the precipice of achieving that critical mass for digital therapeutics, having a “user friendly solution” is about to replace “having a reimbursable solution” as the #1 factor affecting physician prescribing behavior.

read more

Human factors research in the times of COVID

How to continue to support development of safe and effective medical devices Many thought pieces are being pushed out around what remote research methods are available to replace research that would have otherwise been conducted in person if not for COVID. We’ve published some ourselves (Three...

read more

Reclassifying diabetes: 3 implications for product design

Currently, diabetes is diagnosed as either Type 1 or Type 2 (setting aside gestational diabetes). Research has suggested that diabetes should be reclassified into multiple separate diseases; a group of scientists in Scandinavia argues for 5 (where others argue for as many as 11). Either way, one...

read more

The time for a better UX in digital therapeutics is now

If history has shown that payer behavior tends to shift once a critical mass has been achieved, and we are on the precipice of achieving that critical mass for digital therapeutics, having a “user friendly solution” is about to replace “having a reimbursable solution” as the #1 factor affecting physician prescribing behavior.

read more

Now is the ideal time to improve the UX of your mobile app

The impacts resulting from coronavirus are vast, and many of us hope to identify some things that can be made better because of it. One silver lining may be that it is the ideal time for service-based companies to invest in UX research to improve and enhance the design of their mobile apps. Bold...

read more

Human factors research in the times of COVID

How to continue to support development of safe and effective medical devices Many thought pieces are being pushed out around what remote research methods are available to replace research that would have otherwise been conducted in person if not for COVID. We’ve published some ourselves (Three...

read more

Three tips for conducting contextual research remotely

Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be ideal, circumstances may warrant a more flexible approach to contextual research. Here are three...

read more

Three tips for conducting contextual research remotely

Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be ideal, circumstances may warrant a more flexible approach to contextual research. Here are three...

read more

Be the student: 3 tips to be a better UX research moderator

I recently attended a conference on human factors and medical devices. In one session, on the topic of moderating usability test sessions, the speaker used the phrase “Be the student” to describe the attitude the moderator should have when conducting this type of research. That is, while the...

read more

So, your recruit fell apart… now what?

You have written the screener, kicked off your recruit weeks before the study, you keep in regular communication with the recruiter and things seem to be going well. You are at the Friday before your study and you only have one slot to fill. Your recruiter is confident and you are feeling good!...

read more

Designing your POS so it’s not a POS

Point-of-sale (POS) interfaces are increasingly consumer facing. No longer limited to employee use, the customer often places their own order. Or, if the order is entered by the employee, the customer frequently sees a more detailed order summary than has traditionally been presented. On a recent...

read more

Designing for Voice: The next phase of UX design

Good design involves understanding and incorporating core UX elements (people, environment, and tasks), but frictionless voice UI design needs more: UX designers need to understand the idiosyncrasies of voice as a medium. What we learn, and how those insights are translated into a voice interface design is a new challenge for UX design.

read more

Designing for Voice: The next phase of UX design

Good design involves understanding and incorporating core UX elements (people, environment, and tasks), but frictionless voice UI design needs more: UX designers need to understand the idiosyncrasies of voice as a medium. What we learn, and how those insights are translated into a voice interface design is a new challenge for UX design.

read more