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Beth Lester


Beth’s interdisciplinary background in engineering and design offers clients an ideal skillset from which to draw on when evaluating product usability and human factors. Her experience as a design researcher and design strategist for products, services, and experiences have provided her a solid foundation to support research for next-generation technology and innovation-stage product development. Beth has particular interest in understanding and improving the experiences of vulnerable populations, having worked with the U.S. Department of Health and Human Services and various non-profits. Beth holds an MS in Engineering Design Innovation from Northwestern University.

Something unique about you summed up in one sentence

In 2019, I hiked over 1000 miles of the Appalachian Trail.

Your favorite part of working at Bold Insight

The community of people who work here and how varied the projects are. I’m always learning or experiencing something new with people who genuinely care.

In your spare time you would absolutely do this:

Hike, travel, read, & cook more

How long have you been in the UX field?

2 years

Your favorite city in the world is...and why?

Boston or Denver have both always felt like places I could live long-term. To travel to, though, Berlin and Madrid are at the top of my list.

You cannot start the day without doing this…

I have to do my hair. My curls can’t pull off bed-head.

Your ultimate celebrity dinner party guest list would include:

Betty White, Michelle & Barak Obama, John Mulaney

Long-term personal or professional goal?

To know that the work I do ultimately improves people’s quality of life and deeply impacts their experiences.

Read Beth’s bold insights

Three tips for conducting contextual research remotely

Conducting in-context research allows us to see action as it happens – show, don’t tell, in its truest form. But what happens when we can’t be in context in a given environment? While it may not be ideal, circumstances may warrant a more flexible approach to contextual research. Here are three...

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