Abby Muldoon


With over 10 years of research experience, Abby has led the execution of clinical and behavioral health research projects from conception to peer-reviewed publication. She has a passion for leveraging her strong skills in data collection system design, data management, and data cleaning to conduct research yielding novel solutions that positively impact diverse communities. Abby has an MA in Women’s and Gender Studies from DePaul University and a BS in Psychology from Florida State University.

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Something unique about you summed up in one sentence:

Although I am Type A, all of my hobbies are creative based: I play drums, love karaoke, and enjoy doing improv!

Your favorite part of working at Bold Insight

Everyone here is so collaborative, hard-working, and fun! Bold Insight truly embodies a “work hard, play hard” mentality!

In your spare time you would absolutely do this:

Spend the entire day on Lake Michigan on my yacht (aka my inflatable kayak). If the weather and water are warm, that’s where you’ll find me!

Your favorite city in the world is...and why?

Chicago! I saw Ferris Bueller’s Day Off when I was 5 years old while living in Florida and that was it for me.

You cannot start the day without doing this:

Cup of strudel cake coffee from my favorite coffee shop in Lakeview, Chicago.

Your ultimate celebrity dinner party guest list would include:

Just me and “Weird Al” Yankovic. I am his biggest fan. I’d love to pick his brain about comedy and music theory.

Long-term personal or professional goal?

To be fluent in ASL. My husband and I are taking classes and have really enjoyed learning not only how to sign, but about the deaf community and their culture.

Any other facts to share?

My main hobby (outside of research!) is doing sketch comedy around Chicago with my sketch group, Needless Productions.
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Read Abby's bold insights
January 25, 2023

With a few considerations and thoughtful planning, research that includes the a11y community can effectively collect data while ensuring a respectful participant experience to help design products that meet the needs of all users.

November 14, 2022

By being thoughtful of the research process and unique needs of participants, researchers can champion inclusion of those with accessibility needs in research, resulting in better designed products.


Read our team’s latest bold insights

5 tips for remote UX research with the A11y community

Approximately 15% of the global population identifies as having a disability. Given that so many individuals have accessibility needs, it is essential that we, as user experience (UX) researchers, design products with the accessibility (a11y) community in mind, and...

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Six unique benefits of rolling research  

Our team has seen an increase in requests for rolling research to support product design across multiple industries, from consumer goods to healthcare. We’ve seen firsthand the benefits of executing this model of research and why it can revolutionize the way product...

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