Meet the team
Our team of UX and human factors experts brings the expertise and professionalism of a large agency, with the imagination and agility of a startup. How? Because we’ve been both. We have been working together for almost 20 years to help our clients create exceptional experiences for their customers. We have learned a lot along the way. We keep our overhead low so we can focus our efforts on making you successful.
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Researchers with advanced degrees
Anthropologists
Engineers
Have a psychology background
Read our latest news & insights
Three steps to successful UX research on the road
UX research is crucial for auto manufacturers to improve in-car experiences and prevent design issues. This post outlines key steps learned over two decades for effective on-the-road UX research.
Integrating FDA’s new cybersecurity guidance into medical device human factors engineering processes
Connected medical devices offer benefits but also pose cybersecurity risks that can disrupt patient care. The FDA’s new guidance highlights the need for strong cybersecurity measures and provides recommendations for integrating these measures into human factors engineering to ensure device safety.
Three ways UX research supports accessible product design
Designing accessible products through UX research can create better user experiences for all when researchers are knowledgeable about accessibility and accessible designs, recruit those with a wide range of accessibility needs throughout the UX process, and offer accessible participation options like in-home testing.
Unlocking the power of user-centric design for business success
Prioritize understanding and meeting users’ needs to shape your company’s future and achieve unprecedented success. Investing in user experience (UX) leads to lower support costs, higher customer retention, and a proven return on investment.