Jules Edwards


Jules has 10+ years of research experience working on a wide range of studies related to psychology and statistics. She has a passion for using her research and statistical skills to understand the how and why people think the way that they do. Jules holds a BS in Psychology from Liberty University and a MA and PhD in Educational Psychology from Ball State University.

Bold facts

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Something unique about you summed up in one sentence:

I can get a free Slurpee on my birthday, but so can everyone else (7/11).

Your favorite city in the world is...and why?

If I had to choose it would be NYC. Why? Bleecker Street Pizza.

Your ultimate celebrity dinner party guest list would include...

Mariah Carey, Serina Williams, Lizzo

Long-term personal or professional goal:

Travel the United States in an RV visiting every state.

You cannot start the day without doing this...

Drinking some caffeine and jamming to music.

Favorite TV show:

Any show I can binge watch from start to finish.

Best piece of advice you’ve been given:

You cannot control the outcome of events or situations, but you can control your perspective and reaction.

What fictional universe would you like to live in?

Read Jules's bold insights
March 16, 2023

Instead of a top-down, one-size-fits-all approach to research, collaboration between manufacturers and human factors research teams can create trusted partnerships and a focus on designing valuable products.

February 27, 2023

To boost adoption of IoT devices, medical device manufacturers should consider four key questions to gain insights into user contexts and perceptions.

February 22, 2023

When used with proper consideration, VR can be a fantastic tool in the researcher’s toolkit.

February 14, 2023

Ethnographic research helps identify nuances to create a more robust understanding of users, identifying unexpected insights that may not show themselves until much later in the product development process.

January 25, 2023

With a few considerations and thoughtful planning, research that includes the a11y community can effectively collect data while ensuring a respectful participant experience to help design products that meet the needs of all users.

November 14, 2022

By being thoughtful of the research process and unique needs of participants, researchers can champion inclusion of those with accessibility needs in research, resulting in better designed products.


Read our team’s latest bold insights

4 make-or-break considerations for health IoT ecosystems

All too often, medical device manufacturers roll out Internet of Things (IoT) devices that struggle to satisfy users and be adopted at scale. That’s in part because health IoT doesn’t exist in a void. Each device fits into a broader ecosystem that includes other...

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