Meet the team
Our team of UX and human factors experts brings the expertise and professionalism of a large agency, with the imagination and agility of a startup. How? Because we’ve been both. We have been working together for almost 20 years to help our clients create exceptional experiences for their customers. We have learned a lot along the way. We keep our overhead low so we can focus our efforts on making you successful.
%
Researchers with advanced degrees
Anthropologists
Engineers
Have a psychology background
Read our latest news & insights
Navigating the latest guidance in China for medical device human factors research
This blog draws on insights from conversations with experts from XplusX in China, Bold Insight in the US, and uintent in Germany, highlighting the unique challenges and best practices for conducting human factors research in China.
Beyond the product: UX for ecosystems
Designing a positive UX requires manufacturers to integrate products into broader ecosystems, balancing user and manufacturer perspectives and iterating based on behavioral data.
Boost in-vehicle user satisfaction with UX research and a dual-track development approach
Integrate UX research with a dual-track development approach to better align with user needs and ensure your automotive product launches are successful and user-centered.
Diversity in research and why it matters: Exploring Black maternal mortality rates
Explore the critical issue of Black maternal health disparities in the US, uncovering systemic biases and historical injustices. Discover how UX researchers can foster inclusive practices and ethical research to drive meaningful change.